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Marketing Vanguard
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Frost & Sullivan's Event and Integrated Marketing Practice
Frost & Sullivan's Event and Integrated Marketing Practice

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Guidelines for Implementing Relevant KPI’sand Delivering a First-Class Customer Experience
By Olivier Mourrieras Formerly Head of Customer Experience, E.ON Group, Vice President. E.ON
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Ten Tips on Customer Service Quality Management
By Rui Santos President of the Board Association of Portuguese Customer Service Professionals Why is it important to know how to manage (and not just how to measure) quality? The world is changing, changing fast. The way people communicate is changing. The ...
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Moving From Multi-Channel To Omni-Channel Customer Engagement: Intelligent Interaction Analytics Are The Foundation
By Michael DeSalles Principal Analyst Frost & Sullivan Consider this: Can the sophisticated use of analytics trump the old business advantages of geography, speed-to-market and proprietary technology? Frost & Sullivan believes that contact center insight an...
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Keeping Up With Today’s Complex Customers: Highlights from the <strong>11th Annual Customer Contact, Europe: A Frost & Sullivan Executive MindXchange</strong>
By Stephen Loynd Global Program Director Digital Transformation Practice Frost & Sullivan Introduction One of the primary themes of this year’s 11th Annual Customer Contact Europe Executive MindXchange was how digital transformation represents an era of unp...
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Information, Insight, and Analytics Drive Customer Loyalty!
By Carolyn Muise Vice President Chief Customer Office Voice of the Customer  Analytics and Intelligence Dell Carolyn Muise will be presenting the opening keynote, Driving the Organization’s Strategy via Actionable Voice of the Customer at Customer Contact W...
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What is Innovation Agility?
By HaoDinh IDEO U Impact House Fellow Fuels and Services Innovation Leader & Growth Hacker GE Power  What is innovation agility and why should organizations care?  From my experience, driving innovation through agility involves experimenting in numerous are...
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Cultivating an Agile Mindset
By Robert Zeas Global Strategic Competitive Intelligence Level 3 Communications As I reflect on my service in various intelligence capacities, I find the agility my colleagues astutely observe in my approach has come from two places.  First, at the beginnin...
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Guidelines for Creating a More Innovative Organization
By Ron Batra Senior Director and Fellow, Innovation Equinix In today’s hyper-competitive and fast-changing business environment, it is innovation and innovation alone that is separating businesses that will survive and thrive from the ones who will get disr...
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Capstone Keynote and Innovation Award:<br>The Story of MRI
PRESENTER AND RECIPIENT Raymond Damadian,  Chairman of the Board & Inventor of the MRI,  Fonar Corporation SESSION ABSTRACT The story of MRI begins with the story of the original idea to transform a 2¼" test  tube analyzer (NMR) into a scanner of the live h...
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