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Increasing Your Auto Dealership Business and Brand Equity by Marketing

Equity marketing and dealerships go hand-in-hand. Continue reading to learn how implementing equity marketing with new CRM solutions can benefit you.

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Automotive Call Centers are one of the easiest ways to increase dealership sales. Continue reading to learn the business benefits.

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So you just watched another happy customer drive off in their brand new vehicle, but do you really want that to be the last you see of them? Get those drivers back into your dealership and increase your after-sale product penetration through Automotive Guest Relations (BDC). Continue reading to learn more.

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While everyone may say that they have an automotive BDC, when asked about what it does, oftentimes there are lots of different answers. The reason behind this is that not everyone understands what a BDC is. 
 
According to Wikipedia, it “typically stands for "Business Development Center" in the professional business world. BDC usually refers to a call-center staffed with customer service representatives responsible for sales and service at every customer touch-point.”

http://www.dealfinderlive.com/automotive-bdc-how-and-what/

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The single most effective way for a car dealer to differentiate their company from other dealerships is with outstanding customer service. Customers who come in ready to make a major life purchase have high expectations as to how they want to be treated.
 
There are major rewards for businesses that keep working to enhance customer relationships. It is a chance to build value for your customer without spending extra money, a very enticing idea.

http://www.dealfinderlive.com/6-ways-improve-dealerships-csi-scores/

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The business development center, or BDC, was pioneered in the automobile industry and the dealership BDC continues to play an integral role in the auto industry's business model; offering services as varied as customer support, job training, lead generation, and funding. While there has been some debate as to whether BDCs are still useful, many industry leaders insist that they are invaluable and are looking for ways to maximize the BDC value in the automobile industry.

http://www.dealfinderlive.com/10-dealership-bdc/

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