Finding from a recent survey about sharing on Social Media
Fewer than 10% of all respondents under the age of 50 ranked causes as important in deciding to share online content, while that number jumped to 20% for ages 51-65 and 37% for ages 65+
A detailed description of the findings from a recent survey conducted by Fractl. In it they explored how 5 types of individual identity relate to online #socialsharing behaviors and the motives for doing so. Interesting stuff, well worth a reading.
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