Founded in 2007, Liazon Corporation operates the industry-leading private benefits exchange for businesses. Its flagship product, the Bright Choices® Exchange, is an online benefits store that is changing the way employers and employees buy benefits. Bright Choices helps employers manage their healthcare costs by setting predictable budgets through a defined contribution funding strategy while guiding employees to purchase better coverage of health, dental, vision, life, disability and other benefits. Liazon works with top national and regional insurance providers and supports more than 2,000 businesses nationwide through a distribution network of leading broker partners. Liazon has offices in Buffalo, N.Y. and New York City. To learn more about Liazon and the Bright Choices Exchange, go to www.liazon.com.