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Pinnacle Peak Marketing
22 followers -
Marketing for B2B │ Entrepreneur & Start-Up │ SMB
Marketing for B2B │ Entrepreneur & Start-Up │ SMB

22 followers
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Is video part of your social media plan?

How to Make an Engaging Video for Social Media
https://www.business2community.com/video-marketing/how-to-make-an-engaging-video-for-social-media-02053891
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The title of this article is - How to Get More Facebook Likes: 10 Tactics That Actually Work. However I think the advice here is excellent but it really is advice for much more than simply getting "likes". Likes are never the ultimate goal for Facebook or any other social channel. Providing valuable information is the goal.

https://blog.hootsuite.com/how-to-get-more-likes-on-facebook/
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Don't forget about SEO for your videos. I love the tactic of producing a transcript of the video. The text in a transcript is so valuable!

A Beginner's Guide to Video SEO
https://www.webdesignerdepot.com/2018/04/a-beginners-guide-to-video-seo/
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Developing a message people respond and relate to doesn't ever get easier! Have a great weekend everyone!
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You know how old fashions always seem to come back into fashion? The same here with some old school marketing tactics - these traditional tactics make complete sense applying them to today's social media initiatives.

8 Old School Marketing Tactics That Work for Social Media
https://blog.hootsuite.com/old-school-marketing-tactics-social-media/
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These TED Talks are great. 7 interesting topics by 7 interesting speakers.

7 TED Talks to Make You a Better Social Media Marketer
https://blog.hootsuite.com/7-ted-talks-social-media-marketer/
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Content needs to education, connect and convert. These 4 content types recommended in the article are spot-on.

4 Content Assets You Can Publish on Your Website to Attract Attention
https://www.entrepreneur.com/article/311915
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Educating your customers/prospects, social media for engagement, SEO, and of course, great content are all ways to "get known".

Content Marketing Goals For Lesser Known Industries
https://www.business2community.com/content-marketing/content-marketing-goals-for-lesser-known-industries-02047948
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A familiar scenario in the social media and digital world, don't you agree? Have a great weekend everyone!
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Tracking and analyzing metrics like Customer Acquisition Cost and Lifetime Value of a Customer, among some other metrics will only help you plan successful marketing around your sales efforts.

6 Metrics You Can Track to Get More Sales While Spending Less
https://smallbiztrends.com/2018/04/key-sales-metrics.html
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