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Digital Solutions Group
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Understanding the fundamentals of social media and the cornerstones that build a steadfast social community, will produce consistent objectives that support business intent and strategic alignment to core communications.
To be social media square, find these four corner stones of social media marketing that make for a successful communications strategy on DSG.co.za
http://bit.ly/1HoV6Ww
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When launching a social media presence, terms of social media engagement that speaks to your brand identity and tone should be defined and briefed throughout the organisation. In order to take advantage of social influence, traditional marketers need to be prepared to follow a more indirect approach to eliciting their influence on the bottom line. See 10 Rules of Social Media Engagement that can be learned and applied by social media subordinates who plan to manage your social communities. http://bit.ly/1PLDjv9
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SEO- SMO - ORM
Strengthen your brands online presence by applying 3 simple rules to your digital devices; Be searchable, social and keep your ear to the groundswell! http://bit.ly/1PQzh38
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Social media has created networks whereby groups of likeminded people convene and interact with each other in a common virtual meeting place.
There are 4 social tactics that matter the most that corporates should consider as possible social media touchpoints when planning to build a social presence. Lear about Blogs, Microblogs, Social Networks and Multimedia Content Sharing on DSG.co.za http://bit.ly/1MSC1b6
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At the onset of preparing your social channel strategy, a fundamental starting point places emphasis on defining who your target audience profiles are. Social Media Audience profiles can be broken down into three collections of listeners. http://bit.ly/1ONehf5

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The key to delivering credible social media content is knowing what message to share with the relevant audience at the exact moment that adds the most value to the customer’s experience. Find 4 tips to producing compelling content that supports your social media strategy and builds topic expertise. http://bit.ly/1HLPaRU
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By focusing on 4 simple social media strategic themes, brands are able to harness concentrated activities that effectively deliver social results that are aligned to business intent while delivering on social audience expectations. http://bit.ly/1PemZTw
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A brand’s social influence, if managed correctly, can be a contagious virtual presence that elicits emotions and relationships that spread. The more viral the relationship the more effective the brand will be in creating emotional affiliations throughout the social network.
Tap in to the purest form of influence that a social network can invoke by following these 6 Social Networking fundamentals; 
http://bit.ly/1MJJFKU
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Before embarking on a social media marketing strategy, there are definite questions that need to be asked. Make certain that social marketing tactics are refined, business intent is clear and deliverables are tailored to targeted audiences. Find a series of questions to ask and have answered in order to present a relevant and sustainable social media presence. http://bit.ly/1NOCNZN
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With the purpose to further corroborate the consequence of delivering a customer centric customer experience… enter Net Promoter Score (NPS) an active measure of a customer’s allegiance to a brand, product or service. 
Find out what a Net Promoter Score is and how it’s used to indicate the impact of a customer’s relationship with a company & their loyalty or lack thereof towards a brand. http://bit.ly/1Gyd1cE
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