Profile

Cover photo
Buddy Scalera
Works at Medicines Company (The)
Attended Hofstra University
805 followers|169,677 views
AboutPostsYouTube+1's

Stream

Buddy Scalera

Shared publicly  - 
 
Another #Minecraft  video by Nikki Craft. 
1
Add a comment...

Buddy Scalera

Shared publicly  - 
 
Just when you thought nature couldn't be any weirder. We have the #sharcano. 
1
Add a comment...

Buddy Scalera

Shared publicly  - 
 
Latest video from NikkiCraft news. This time about Minecraft in Minecraft. 
2
Add a comment...

Buddy Scalera

Shared publicly  - 
 
FREE. Giant Slip n Slide. 100 Feet Long.

So, yeah, a few years back I made a giant Slip n Slide for the backyard because, y'know, a regular one just wasn't good enough.
I bought 3mil house wrap, stretched it across the backyard, and we had a giant water ride. Store-bought Slip n Slides are about 16 feet long. This one is 100 feet long and 3 feet wide.

You need a long backyard and a pretty steep pitch.

Now that our backyard is landscaped with stones, this is not a very practical family toy. Let me know if you want it.
1
J.G. Hovey's profile photoBuddy Scalera's profile photo
2 comments
 
It is a lot of fun. Faceplants are part of the fun. Everyone goes home sore and happy.
Add a comment...

Buddy Scalera

Shared publicly  - 
 
Check it out. My pal Marilyn Cox interviewed me for her Oracle blog. 
There is no denying the increasing role of content marketing in the life and health sciences industry.  89% of physicians use the internet to access
2
Add a comment...

Buddy Scalera

commented on a video on YouTube.
Shared publicly  - 
 
Any more episodes?
1
Add a comment...

Buddy Scalera

Shared publicly  - 
 
A cute Mother's Day video for Minecraft fans. All ages video made by kids for kids. 

#minecraft  mothersday 
1
Add a comment...
Have him in circles
805 people
Alana Zdinak's profile photo
simon penson's profile photo
Susana Maria Duran Duran's profile photo
Dreux Sawyer's profile photo
Eric Burgess's profile photo
Joe Caramagna's profile photo
Bo Johnson's profile photo
brian guay's profile photo
Mark Makuch's profile photo

Buddy Scalera

Shared publicly  - 
 
Minecraft serialized storytelling. 
1
Add a comment...

Buddy Scalera

commented on a video on YouTube.
Shared publicly  - 
 
Smart stuff.
1
Add a comment...

Buddy Scalera

Shared publicly  - 
 
Mineplex sets record for most number of players on Minecraft server. 
2
Ray DeSimone's profile photo
 
Great job. Very informative!!!!
Add a comment...

Buddy Scalera

Shared publicly  - 
 
Check out this post I wrote for +Content Marketing Institute featuring art and designs by my pal +Joseph Kalinowski

Fun read for those of you working in content marketing and content strategy.

#contentmarketing   #contentstrategy   #stockphotography   #stockphotos   
Don't use stock images on your branded website. Instead, go authentic and here’s how to do it – Content Marketing Institute.
1
Add a comment...

Buddy Scalera

commented on a video on YouTube.
Shared publicly  - 
 
Great job on this video. Love the new Paul character.
1
Paul Hakimian's profile photo
 
Thanks so much
Add a comment...
People
Have him in circles
805 people
Alana Zdinak's profile photo
simon penson's profile photo
Susana Maria Duran Duran's profile photo
Dreux Sawyer's profile photo
Eric Burgess's profile photo
Joe Caramagna's profile photo
Bo Johnson's profile photo
brian guay's profile photo
Mark Makuch's profile photo
Work
Occupation
Content Strategist
Skills
Content marketing, writing, photography, comic books
Employment
  • Medicines Company (The)
    Sr. Director Content Strategy, 5 - present
  • Ogilvy CommonHealth Worldwide
    SVP Content Strategy & Media, 2006 - 2015
  • Wizard Entertainment
    Online Editor, 1995 - 2000
Basic Information
Gender
Male
Story
Tagline
Content strategy at The Medicines Company. Book author, & comic book writer.
Introduction
Content strategist, marketer, photographer, comic book writer.

Author of five books, dozens of comics, several short films, a handful of commercials, a bunch of interactive web applications, a few apps, hundreds of newspaper and magazine articles, and a trio of multimedia CD-ROMs.

Senior Director of Content Strategy at The Medicines Company.

Personal Website: http://www.buddyscalera.com
Books I've Written: http://www.comicbookschool.com

MY POSTS ARE MY OWN AND DO NOT NECESSARILY REFLECT THE VIEWS OF MY EMPLOYER.
Bragging rights
Author of 5 books
Education
  • Hofstra University
    Journalism & Mass Communications
Buddy Scalera's +1's are the things they like, agree with, or want to recommend.
Comic Review: 7 Days of Fame - Geeks of Doom
www.geeksofdoom.com

In this age where we are bombarded with every imaginable type of reality television, After Hour's 7 Days to Fame dares to ask the question "

Searching for Allergy Relief: How Marketers Can Help – Think with Google
www.thinkwithgoogle.com

A look at how marketers can use online search to their advantage to drive awareness during allergy season.

The Rising Tide of Alzheimer's
newsroom.gehealthcare.com

How would you feel if you had no answer to the question, ‘do you remember how you got here?’ Like a rising tide, Alzheimer’s progresses slow

The world according to Eddie Izzard
www.timeout.com

As the comedian embarks on a massive stand-up tour, he offers ten pieces of wisdom on Python, politics and more.

Social Data: Inside Out
www.clickz.com

A look at the power of harnessing social data inside an organization and the amazing competitive benefits that can come from doing just that

Methodology - In Photos: The Most Influential Celebrities 2014
www.forbes.com

To create this list we turned to E-Poll Market Research which ranks more than 6,600 celebrities on 46 different personality attributes based

2014's Hottest Social Career | Social Media Today
socialmediatoday.com

2014 is finally the year content marketing matures and companies build entire departments around social and content. This past year had a hu

Meet The Mayor: The Life And Times Of Jimmy Palmiotti. - Bleeding Cool C...
www.bleedingcool.com

By Nikolai Fomich Two weeks ago, writer and photographer Buddy Scalera played host to a panel at New York Comic Con celebrating the life and

Columbus, Flat Earth, and Healthcare Content Marketing
www.slideshare.net

Large organizations are slow to change. Often decisions are made on traditional thinking, even when knowledge, technology, and tools have ev

Content Strategy: Unlock the Keys to Scalable Marketing Content
www.slideshare.net

CONTENT STRATEGY: Unlock the Keys to Scalable Content to Ensure a Resonate Online Consumer Message - Presented by Buddy Scalera at Content M

This Week’s Cover: Superman at 75 | EW.com
popwatch.ew.com

Time really does fly. For three-quarters of a century, Superman has been fighting the good fight, keeping Earth and its inhabitants safe fro

How Does Google Work? Learn How Google Works: Search Engine + AdWords
www.ppcblog.com

OMG infographic shows the search process, from indexing right on through to search result ranking & delivery.

Happy 50th birthday, Jeep Wagoneer
www.autoblog.com

The Jeep Grand Wagoneer celebrates its 50th birthday this year. Jeep's Grand Wagoneer is a classic machine that started the SUV category.

The Customer Journey to Online Purchase – Think Insights – Google
www.google.com

The Customer Journey to Online Purchase: an interactive infographic that explores typical customer behavior to improve marketing programs.

Google+ gives photo lovers what Facebook doesn't
news.cnet.com

Big changes are coming to Google+, with an impressive set of automated filters and hashtags announced at Google I/O 2013 taking square aim a

Infographic: SUPERMAN's 75th Anniversary 1938-2013 Timeline
www.newsarama.com

On the 75th anniversary of ACTION COMICS #1, we look back at SUPERMAN's history in a special infographic.

Marvel's Iron Man 3: Inventor & Innovator Fair Announces Finalis...
marvel.com

The 12 finalists will see their work displayed at the El Capitan Theatre in Hollywood!

Typography for all: Demystifying text for high-impact messages
www.macworld.com

Text is incredibly powerful—whether you’re making a business card or a garage-sale sign, you’re sending a message. The look of that message

Not Even Kidding: Hidden Camera Show Pulls Scariest Elevator Prank Ever
gawker.com

Brazilian variety show Programa Silvio Santos is known for fairly run-of-the-mill hidden camera gags like "Magnetic Soup" and "Pig Grinder."