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Buddy Scalera
Works at Ogilvy CommonHealth Worldwide
Attended Hofstra University
711 followers|81,984 views


Buddy Scalera

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Yeah, more or less. Captures the cliches. 
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This is a good way to start the day.  #happy  
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Buddy Scalera

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Best video of the day. 
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My press badge for Social Media Week in New York. #ogilvysmw #smw2014
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Sweet! :)
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A 1-minute video that explains how analytics can be completely misunderstood.

#analytics   #marketing  
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Have him in circles
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Buddy Scalera

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Do you want to be Superman? Yeah, me too. 
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Good business, career, and life advice. I like how they organized this list. 
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Smart data observations. Can you organization gain a competitive edge simply by analyzing the data you already have on hand? Is your competition using social and behavioral data? 

#analytics   #socialdata  
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Just posted an interview that I did with +Ross Crooks of +Column Five on the topic of Infographics and data visualization. Good insights from a smart guy. 

Worth checking out if you're trying to integrate visual storytelling into your content strategy plan. 

#infographics   #datavisualization   #contentmarketing   #visualcontentstrategy  
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Have him in circles
711 people
Filip Sablik's profile photo
Shawn Granger's profile photo
Rob Felton's profile photo
Kate Willaert's profile photo
SVP Multichannel Content Strategy
Content marketing, writing, photography, comic books
  • Ogilvy CommonHealth Worldwide
    SVP Content Strategy & Media, 2006 - present
Basic Information
Content marketing, pharma strategist at Ogilvy CommonHealth in NJ, book author, & comic book writer. Irresistable, right? Wait, there's more...
Content strategist, marketer, photographer, comic book writer.

Author of five books, dozens of comics, several short films, a handful of commercials, a bunch of interactive web applications, a few apps, hundreds of newspaper and magazine articles, and a trio of multimedia CD-ROMs.

Senior Vice President of Content Strategy and Media at Ogilvy CommonHealth Worldwide - Interactive Marketing, an award-winning emarketing agency.

Personal Website:
Books I've Written:

Bragging rights
Author of 5 books
  • Hofstra University
    Journalism & Mass Communications
Buddy Scalera's +1's are the things they like, agree with, or want to recommend.
The world according to Eddie Izzard

As the comedian embarks on a massive stand-up tour, he offers ten pieces of wisdom on Python, politics and more.

Social Data: Inside Out

A look at the power of harnessing social data inside an organization and the amazing competitive benefits that can come from doing just that

Methodology - In Photos: The Most Influential Celebrities 2014

To create this list we turned to E-Poll Market Research which ranks more than 6,600 celebrities on 46 different personality attributes based

2014's Hottest Social Career | Social Media Today

2014 is finally the year content marketing matures and companies build entire departments around social and content. This past year had a hu

Meet The Mayor: The Life And Times Of Jimmy Palmiotti. - Bleeding Cool C...

By Nikolai Fomich Two weeks ago, writer and photographer Buddy Scalera played host to a panel at New York Comic Con celebrating the life and

Columbus, Flat Earth, and Healthcare Content Marketing

Large organizations are slow to change. Often decisions are made on traditional thinking, even when knowledge, technology, and tools have ev

Content Strategy: Unlock the Keys to Scalable Marketing Content

CONTENT STRATEGY: Unlock the Keys to Scalable Content to Ensure a Resonate Online Consumer Message - Presented by Buddy Scalera at Content M

This Week’s Cover: Superman at 75 |

Time really does fly. For three-quarters of a century, Superman has been fighting the good fight, keeping Earth and its inhabitants safe fro

How Does Google Work? Learn How Google Works: Search Engine + AdWords

OMG infographic shows the search process, from indexing right on through to search result ranking & delivery.

Happy 50th birthday, Jeep Wagoneer

The Jeep Grand Wagoneer celebrates its 50th birthday this year. Jeep's Grand Wagoneer is a classic machine that started the SUV category.

The Customer Journey to Online Purchase – Think Insights – Google

The Customer Journey to Online Purchase: an interactive infographic that explores typical customer behavior to improve marketing programs.

Google+ gives photo lovers what Facebook doesn't

Big changes are coming to Google+, with an impressive set of automated filters and hashtags announced at Google I/O 2013 taking square aim a

Infographic: SUPERMAN's 75th Anniversary 1938-2013 Timeline

On the 75th anniversary of ACTION COMICS #1, we look back at SUPERMAN's history in a special infographic.

Marvel's Iron Man 3: Inventor & Innovator Fair Announces Finalis...

The 12 finalists will see their work displayed at the El Capitan Theatre in Hollywood!

Typography for all: Demystifying text for high-impact messages

Text is incredibly powerful—whether you’re making a business card or a garage-sale sign, you’re sending a message. The look of that message

Not Even Kidding: Hidden Camera Show Pulls Scariest Elevator Prank Ever

Brazilian variety show Programa Silvio Santos is known for fairly run-of-the-mill hidden camera gags like "Magnetic Soup" and "Pig Grinder."

Get Started With Google+

You've been putting off actually doing much with Google+. Maybe it's because you're already feeling behind in keeping up with all the other

Google's password proposal: One ring to rule them all

In a forthcoming paper, Google engineers float the idea of supplementing passwords with hardware you wear. Or carry. Or slip onto a finger.

Two Minutes of Nothing But Goats Yelling Like Humans

It's not entirely clear why it took this long for someone to put together a two-minute compilation of goats whose bleats sound like screamin