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Buddy Scalera
Works at Medicines Company (The)
Attended Hofstra University
844 followers|202,069 views
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Buddy Scalera

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My latest blog post on visual storytelling for content marketers.

#contentmarketing   #contentstrategy   #visualcontent  
Human evolution and visual processing for visual content storytellers. And tigers.
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Buddy Scalera

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Get ready for the summer #comicon  portfolio reviews. Practice your anatomy with my new book.

#SDCC   #posefile   #makecomics   #makingcomics  
The aspiring artist and the established pro in your life will love this new photo reference book, available in stores now.
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Buddy Scalera

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Been trying out Google Spaces. So far, so good.

I set up a little Google Spaces area for my local writer's group. Right now, there aren't a lot of features, but I guess that's making it easier for everyone to learn.

It's really basic. I hope they keep adding features, like Google Docs and Gmail integration, but manage to keep the same simple user interface.

Right now, we create an individual post for each writer. Then we share links and writing feedback directly in the body of the post. The link goes to Google Docs in a separate tab. It's a little confusing at first, but we all figured it out pretty quickly.

#googlespaces #spaces 
Create a space, instantly. Comic books, tiny homes, Paris trip, study group? Just one tap to make a Space about any topic. Invite friends in a snap. Get the right people in each Space with a quick link via messaging, email, or whatever. Share all the things. With Google Search and YouTube built ...
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Just shows how versatile humans can be with basic tools. 
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And the follow-up video. Again, videos made by kids for other kids. 
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Check it out. Here I am doing a content marketing presentation about infographics and visual content strategy at the Intelligent Content Conference. Come see me do a full presentation at the upcoming Content Marketing World (http://www.contentmarketingworld.com) in Cleveland.

#cmworld   #content   #contentmarketing   #visualcontent   #visualcontentmarketing   #infographics   #icc   #intelligentcontent   #marketing   #marketingcontent  
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My latest blog post on #tesla  and #contentmarketing . 
Tesla and Elon Musk are modern marketing stories unfolding in real time, and we love it. Continue reading →
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Our day at Facebook! 
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Useful tool if you write comics. Download and print this guide, so you can quickly reference facing pages. 
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Another cute video for kids who play video games. 
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Work
Occupation
Content Strategist
Skills
Content marketing, writing, photography, comic books
Employment
  • Medicines Company (The)
    Sr. Director Content Strategy, 5 - present
  • Ogilvy CommonHealth Worldwide
    SVP Content Strategy & Media, 2006 - 2015
  • Wizard Entertainment
    Online Editor, 1995 - 2000
Basic Information
Gender
Male
Story
Tagline
Content strategist, book author, & comic book writer.
Introduction
Content strategist, marketer, photographer, comic book writer.

Author of five books, dozens of comics, several short films, a handful of commercials, a bunch of interactive web applications, a few apps, hundreds of newspaper and magazine articles, and a trio of multimedia CD-ROMs.

Senior Director of Content Strategy at The Medicines Company.

Personal Website: http://www.buddyscalera.com
Books I've Written: http://www.comicbookschool.com

MY POSTS ARE MY OWN AND DO NOT NECESSARILY REFLECT THE VIEWS OF MY EMPLOYER.
Bragging rights
Author of 5 books
Education
  • Hofstra University
    Journalism & Mass Communications
Buddy Scalera's +1's are the things they like, agree with, or want to recommend.
Facing Pages & Page Numbering for Comic Books - Comic Book School
comicbookschool.com

Handy guide to remember facing pages when you write. #makecomics

Comic Review: 7 Days of Fame - Geeks of Doom
www.geeksofdoom.com

In this age where we are bombarded with every imaginable type of reality television, After Hour's 7 Days to Fame dares to ask the question "

Searching for Allergy Relief: How Marketers Can Help – Think with Google
www.thinkwithgoogle.com

A look at how marketers can use online search to their advantage to drive awareness during allergy season.

The Rising Tide of Alzheimer's
newsroom.gehealthcare.com

How would you feel if you had no answer to the question, ‘do you remember how you got here?’ Like a rising tide, Alzheimer’s progresses slow

The world according to Eddie Izzard
www.timeout.com

As the comedian embarks on a massive stand-up tour, he offers ten pieces of wisdom on Python, politics and more.

Social Data: Inside Out
www.clickz.com

A look at the power of harnessing social data inside an organization and the amazing competitive benefits that can come from doing just that

Methodology - In Photos: The Most Influential Celebrities 2014
www.forbes.com

To create this list we turned to E-Poll Market Research which ranks more than 6,600 celebrities on 46 different personality attributes based

2014's Hottest Social Career | Social Media Today
socialmediatoday.com

2014 is finally the year content marketing matures and companies build entire departments around social and content. This past year had a hu

Meet The Mayor: The Life And Times Of Jimmy Palmiotti. - Bleeding Cool C...
www.bleedingcool.com

By Nikolai Fomich Two weeks ago, writer and photographer Buddy Scalera played host to a panel at New York Comic Con celebrating the life and

Columbus, Flat Earth, and Healthcare Content Marketing
www.slideshare.net

Large organizations are slow to change. Often decisions are made on traditional thinking, even when knowledge, technology, and tools have ev

Content Strategy: Unlock the Keys to Scalable Marketing Content
www.slideshare.net

CONTENT STRATEGY: Unlock the Keys to Scalable Content to Ensure a Resonate Online Consumer Message - Presented by Buddy Scalera at Content M

This Week’s Cover: Superman at 75 | EW.com
popwatch.ew.com

Time really does fly. For three-quarters of a century, Superman has been fighting the good fight, keeping Earth and its inhabitants safe fro

How Does Google Work? Learn How Google Works: Search Engine + AdWords
www.ppcblog.com

OMG infographic shows the search process, from indexing right on through to search result ranking & delivery.

Happy 50th birthday, Jeep Wagoneer
www.autoblog.com

The Jeep Grand Wagoneer celebrates its 50th birthday this year. Jeep's Grand Wagoneer is a classic machine that started the SUV category.

The Customer Journey to Online Purchase – Think Insights – Google
www.google.com

The Customer Journey to Online Purchase: an interactive infographic that explores typical customer behavior to improve marketing programs.

Google+ gives photo lovers what Facebook doesn't
news.cnet.com

Big changes are coming to Google+, with an impressive set of automated filters and hashtags announced at Google I/O 2013 taking square aim a

Infographic: SUPERMAN's 75th Anniversary 1938-2013 Timeline
www.newsarama.com

On the 75th anniversary of ACTION COMICS #1, we look back at SUPERMAN's history in a special infographic.

Marvel's Iron Man 3: Inventor & Innovator Fair Announces Finalis...
marvel.com

The 12 finalists will see their work displayed at the El Capitan Theatre in Hollywood!

Mediocre sushi and hot foods. A bit overpriced for the quality, but we go because it's fast and fun.
Public - a month ago
reviewed a month ago
Very good Italian food. This place used to be better, but it feels like it's changed a bit since expanding. Service is generally good, although it is rather tight. We still like it for the main restaurant area.
Public - a month ago
reviewed a month ago
Good burgers and service. I had the veggie burger, which was better than most veggie burgers at chains. My kid had a nice big cheeseburger, which she liked very much. French fries were good too.
Public - a month ago
reviewed a month ago
Fast and professional. Would use them again.
Public - a month ago
reviewed a month ago
17 reviews
Map
Map
Map
Lots of great, hard-to-find tech for geeks like me. You have to know exactly what you're looking for because help is hard to find.
Public - a month ago
reviewed a month ago
Well run. Good management and service.
Public - a month ago
reviewed a month ago
Excellent hotel with competitive rates. Hotel buffet is amazing and affordable. If you are from the US, be sure to ask for a power converter for your devices.
Public - a month ago
reviewed a month ago