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Zachary Emly
Works at inBuzz Group
Attended University of Toledo
Lives in Fremont, Ohio
191 followers|39,779 views
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Zachary Emly

Discussion  - 
 
What is the buzzword agents are using for inbound marketing now? Digital marketing? inbound marketing? online marketing? content marketing? Just marketing? I've heard a ton of phrases thrown around so I was just curious.
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Kevin McDonald's profile photo
 
All those terms carry somewhat different meaning and all are used interchangeably by different agents - even though they aren't interchangeable. Inbound and content marketing are probably closest to being equivalent, but there are subtle differences even between those two. My experience in talking to agents is that they will use a buzzword, correctly or not, based on who talked with them most recently or who has been talking with them the most. 
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Zachary Emly

Inbound Marketing  - 
 
I've searched for this question for a couple years now and its always a different story, but I figure I'll ask you all anyways. 

What is your website's conversion rate? I'm talking anyone who creates a new opportunity. So new visitors to leads, customers looking into cross selling, etc...
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A-1 INSURANCE's profile photoZachary Emly's profile photoChris Huntley's profile photo
4 comments
 
1000 visitors = 40 to 50 leads
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Zachary Emly

Discussion  - 
 
Has anyone done a benchmark or know where to find good benchmarks for your agency? We are looking to compare how other agencies our size, revenue, customer base, etc... are doing in terms of customer retention, online sales vs phone ins, conversion rates and a few other factors. 
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Ron Mason's profile photoKevin McDonald's profile photoZachary Emly's profile photo
3 comments
 
Thank you +Ron Mason and +Kevin McDonald I appreciate the help!
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Zachary Emly

Shared publicly  - 
 
Sometimes I feel as though I'm the only non techy on Google + .... 
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Matt Lyons's profile photo
 
Outside of tech, Google+ has been great for parenting stuff. So you definitely still fit in!

Just ignore us for a couple days while we freak out over a new phone, it'll blow over lol. 
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Zachary Emly

Diskusia  - 
 
Thanks for the invite +Andrew Weisman. Hey everyone!
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Zachary Emly

General Discussion  - 
 
I would honestly like to get to know some of you better but really don't chat on Google+ very often. Would anyone like to connect on Facebook? 
I love Google+ communities just find it easier to chat on FB.
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Andy Blake's profile photoDan DeWitt's profile photoLuke Mazzuca's profile photo
23 comments
 
It's not a video chat, but a open chat window. So it will be continuous. 
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Zachary Emly

Shared publicly  - 
 
I love my family but not gonna lie, it's nice not having them here this afternoon! (so peaceful!) 

Gonna be the first time I've worked out at home with no interruptions in a very long time! 
1
Kat Clark's profile photo
 
Enjoy it while you can! 
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Zachary Emly

Discussion  - 
 
I've sadly fallen off the education train. What are some of the resources you all use for staying ahead in your digital marketing efforts?
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Joshua Lipstone's profile photoJustin Lair's profile photo
3 comments
 
Feel free to contact me if you want to talk about Agency Revolution... 
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Zachary Emly

Inbound Marketing  - 
 
I know I'm not very active on here but I wanted to share our agency's digital marketing success story. I thought it would be a powerful way of giving hope to agents who are in this space.
Learn how they achieved a 268% increase in web traffic, A 197% growth in social media traffic and a 53% growth in business opportunities via the web.
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Tim Tracey's profile photoZachary Emly's profile photoChris Huntley's profile photo
5 comments
 
It would require a phone interview and it would be a review similar to this:  http://elifetools.com/9-quick-tips-for-a-struggling-website-chris-lalor-case-study/ 
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Zachary Emly

Diskusia  - 
 
I know you are all very motivated individuals so I wanted to let you all know that we have an online nutrition/fitness group to push and motivate each other starting Nov 4th, for those who want to Lose weight through the holidays instead of putting on that Turkey 10.

We only have room for a couple more people so if this is something you want to check out add me and shoot me a message. 
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Zachary Emly

Shared publicly  - 
 
Let's have dinner and talk about death! 

Sounds creepy but this is not some Halloween party. This is a very thought provoking video and I want to encourage everyone to check it out. 

Their website is deathoverdinner.org if anyone wants to check it out.
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Zachary Emly
moderator

Proud Moments  - 
 
All that playing doctor with my son finally came in handy! Cut myself something serious and little man bandaged me up.
1
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Story
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I'm Awesome
Education
  • University of Toledo
Basic Information
Gender
Male
Looking for
Friends, Networking
Relationship
Engaged
Work
Employment
  • inBuzz Group
    Consulting and Speaker, present
    My job is to help educate and empower insurance agents so that they can get found online.
  • Diversified Insurance Service
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Currently
Fremont, Ohio