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Gary Steel
Search Engine Marketing Specialist
Search Engine Marketing Specialist
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With 79% adoption among online adults, Facebook use has increased from 72% in the same survey conducted last year. Facebook use remains most popular among 18-29-year-olds (88%), with women (83%) continuing to be more likely to use the platform than men…

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A majority of 2nd (63%) and 3rd (65%) gen Hispanics agree that there should be more ads in English that speak specifically to Hispanics and Latinos, according to a new study [download page] from Yahoo Advertising and Audience Theory. Read the entire…

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In the coming weeks, Google is introducing click-to-message ads to bring the efficiency and effectiveness of messaging to search ads. By setting up a message extension, you’ll give users an easy way to text you to start a conversation and continue it…

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Facebook rolls out the ability to stream videos from Facebook to your TV through devices like Apple TV or Google Chromecast. Read the entire article here: A New Way to Watch Videos From Facebook on Your TV | Facebook Newsroom

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An analysis of the 1 million most shared articles across the major social media platforms has revealed that 9 in every 10 shares occur on Facebook. That’s according to Fractl and BuzzSumo Read the entire article here: Facebook Grows As Dominant Content…

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The term MBA and its variations accounted for 5 of the top 20 keywords by search spend, based on an analysis of US Google desktop text ad activity for the top 50,000 education keywords through the first half of this year. Read the entire article here:…

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Where sight becomes thought.

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Digital video advertising budgets will grow over the next 12 months, say 65% of agencies and 42% of marketers involved in digital and mobile ads, per a Trusted Media Brands (TMB) survey Source: Digital Video Ad Budgets Are Rising And Social Platforms Look…

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Which specific analytics skills are the most sought after? Read the entire article here: Which Analytics Skills Are in the Highest Demand?
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