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The 2112 Group
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Specializing in technology and channel communications and intelligence services.
Specializing in technology and channel communications and intelligence services.

2 followers
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2112 Research: Technology vendors plan to increase the number of partners in their channel programs, but will likely keep a lot of dead weight around, too. http://ow.ly/HcJR30iKUUr #channelmanagement #channelstrategy #2112research
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Before jumping into the channel, ask yourself these 6 questions. http://ow.ly/AW7m30iIfDl
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#blockchain has the potential of transforming whole industries beyond just #bitcoin. HP's Andrew Bolwell shares his insights on Pod2112. HP Channel News http://ow.ly/CJ0z30iIfmf
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The markets may be in flux, but the channel is looking really good. Check out The 2112 Group's new Channel Forecast and Channel Chief Outlook reports for all the details. http://ow.ly/72Da30iIfhn
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Demand for rare earth minerals is already high; the increasing number of dependent technologies and products could lead to more direct relationships and hording. http://ow.ly/os5b30iwJzE Apple
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Vendors are increasingly concerned that partners aren’t evolving to meet future market needs. The concern is real, but the responsibility to transform partners is not the vendors’. http://ow.ly/OrBP30in8sq
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Vendors shouldn’t presume they must work with channel partners; they need to define why they need partners and why partners need them. These six questions can shape channel necessity and strategy. http://ow.ly/PUgP30in8qj
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’Microsoft Gavriella Schuster says accepting that you’re sometimes a partner and sometimes a competitor is necessary for finding success in the complex technology market. http://ow.ly/x5VI30in8mF @gavriels1 Microsoft Partner
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Vendors and distributors, says PlanetOne CEO Ted Schuman, should establish standards and instill performance expectations in their cloud channel programs. http://ow.ly/ryzO30in8kc
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Unitrends MSP CEO Mike Sanders joins Pod2112 to talk about spinoffs as a development and growth strategy. http://ow.ly/qCBP30in8gV
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