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Marsha Samuel
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Marsha Samuel

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Common sense reminders worth reading
 
E-mail campaigns can be very successful sales tools, but only when executed properly. Here are five common mistakes to avoid when launching your next e-mail campaign.Full story: http://buff.ly/1iTEzLp
Every day, bad email marketing practices bombard inboxes around the globe. Here's how to be sure you're doing the best thing for both you and your readers.
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Marsha Samuel

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Great overview. #socialmedia  
 
Brand New Beginner's Guide to Social Media

http://moz.com/beginners-guide-to-social-media

Very proud of the folks at +Moz for putting this beautiful together. We haven't created a true beginner's guide like this in a long time, and this one is worth of the name.

The guide includes information on various social platforms, including:
 • Key stats and demographics
 • How are people using the platform?
 • Strategies and tactics for success
 • What success looks like
 • Etiquette tips and guidelines
 • Recommended tools

Check out the post at http://mz.cm/social
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Marsha Samuel

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Which metrics should we use to determine page/site value? Social sharing/engagement? Conversions?
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Have them in circles
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Marsha Samuel

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THIS.
 
Some #MondayMotivation  to get your week started! 
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Definitely must-read material for content producers and why evergreen content is such an important marketing tool.
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Oooh... #socialmedia
 
Could tomorrow be the day Instagram gets video? Make sure to check back tomorrow at 10am PDT to find out - http://tcrn.ch/11G85az
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"You don't seek out discomfort" and other reasons why your content marketing isn't as effective as it could be.
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Have them in circles
26 people
Matthew Cheyne's profile photo
Lisa Theodore-Aromando's profile photo
Katie Daggett's profile photo
Colin Anton Samuel's profile photo
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Content/social media/email marketing; web content management
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Content creator, website wrangler, and social media maven
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