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Synergist Digital Media
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Anchor Text Best Practices for Google by @martinibuster - What the best practices for the use of anchor text are. How does Google use anchor text? Search marketers share their opinions. The post Anchor Text Best Practices for Google by @martinibuster appeared first on Search Engine Journal.
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10 Ways You Can Create Urgency to Increase Conversions & Sales by @AdamHeitzman - Dial up the urgency in your marketing to get more sales and conversions. Use these 10 tried-and-true tips. The post 10 Ways You Can Create Urgency to Increase Conversions & Sales by @AdamHeitzman appeared first on Search Engine Journal.
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Snapchat Integrates Shopping Ads Into AR Lenses by @MattGSouthern - Snapchat is letting advertisers sell products with custom AR lenses, which users can add to selfie photos and videos. The post Snapchat Integrates Shopping Ads Into AR Lenses by @MattGSouthern appeared first on Search Engine Journal.
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How to Create a Paid Search Media Projection by @coreydmorris - Learn how to create a useful paid search projection report in this step-by-step guide. The post How to Create a Paid Search Media Projection by @coreydmorris appeared first on Search Engine Journal.
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Google AdWords Introduces New Video Format to Reach More People by @MattGSouthern - Google AdWords has introduced a new video format which is said to extend the reach of video campaigns beyond YouTube. The post Google AdWords Introduces New Video Format to Reach More People by @MattGSouthern appeared first on Search Engine Journal.
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Google: Do Not Link Hreflang to Redirecting URLs - For sites that are using hreflang, especially those who are utilizing 301 and 302 redirects for any reason, it is a reminder that all hreflang URLs should not be linked to redirected URLs. The question came up to John Mueller on Twitter, where he reminds site owners that hreflang URLs should be the destination URLs […] The post Google: Do Not Link Hreflang to Redirecting URLs appeared first on The SEM Post.
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3 Steps to Help Build Trust with Clients & Execs by @mdav1979 - Trust is the difference between a marketing team that is valued and one that is under-resourced and dispensable. The post 3 Steps to Help Build Trust with Clients & Execs by @mdav1979 appeared first on Search Engine Journal.
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Enterprise Local SEO is Different: A Checklist, a Mindset - Posted by MiriamEllis Image credit: Abraham Williams If you’re marketing big brands with hundreds or
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Google to Issue Manual Action Penalties for Expired Job Postings by @MattGSouthern - Google has updated its guidelines warning users that failure to remove expired job postings may result in a manual penalty. The post Google to Issue Manual Action Penalties for Expired Job Postings by @MattGSouthern appeared first on Search Engine Journal.
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Keep Up With SEO With These 15 Search Podcasts by @texasgirlerin - Struggling to keep up with the latest happenings in search? Here are 15 search podcasts you should check out! The post Keep Up With SEO With These 15 Search Podcasts by @texasgirlerin appeared first on Search Engine Journal.
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