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Jennifer Fish
Works at Clarus Marketing Group
Attended Stetson University
272 followers|66,875 views
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Jennifer Fish

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Putting this in my back pocket for a rainy day. 
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Jennifer Fish

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'More than four in 10 companies worldwide now say that misuse of social networks is an issue, according to a compilation of data from human resources software maker TribeHR. In 2011, 42% of companies said they had to take disciplinary action, compared with 24% in 2009. Social-media-centered firings are also up, as are the number of company policies regulating use of Facebook, Twitter and the like outside of work.'
Gene Morphis keeps busy online. He has, it seems, more than 100 friends on Facebook , about 400 connections on LinkedIn and nearly 600 profile views on his personal Blogger site. But one of those s...
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Jennifer Fish

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"There has been a shift in consumer behavior – not just how they shop online, but how shopping, meaning from mobile devices and tablets," Davidson says, adding that there have also been shifts in the location of shoppers. "People may be shopping during lunch hour and going home to do more research before completing their purchase." These activities can artificially increase cart abandonment rates.

The culture of readily available discounts hasn't helped, either. Consumers have been trained to look for promotional codes, or to comparison shop, or investigate tax- or shipping-cost free purchase options. All of these contribute to their setting up shopping carts while delaying the final purchase.
Ecommerce shopping cart abandonment rates have jumped during the last two years, according to a study from Bronto Software. While this in part reflects new consumer behavior, marketers can take steps ...
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Jennifer Fish

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Very cool --- Interpublic Group, has a laboratory in Manhattan where Xbox Kinects, flatscreens and fake grocery aisles come together for some serious spying. When you pick up a box of Pop Tarts, the motion sensors track your face to see if you’re smiling or frowning about what you see. Screens then output data on how long you’ve lingered in front of a particular product, and ads trigger based on your gender (which cameras infer) and what objects you’re touching.
Ready to see the future of media? Check out these eight bleeding-edge trends.
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Have her in circles
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Jennifer Fish

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Still looking for a camp to put your kids in this summer? There's a very cool summer camp designed off the Hunger Games at The Madison Arts Barn for mid July! Open to students entering fifth grade and up. Check it out! 
Summer 2012 Camps: Registration Materials: Madison Arts Barn Day Camp Registration Summer 2012 Record and Medication Adminsitration Form June 25th – 29th – 8:30 AM – 3:30 PM - ...
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Jennifer Fish

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Lots of changes in the queue with Facebook going public in the next few weeks.

If you are logged into your Facebook page through Bing, and you search for “best hotels in Maui,” you will get results with pictures of friends who have shared some affinity for Maui before on Facebook, whether by listing it as their hometown in their Facebook profile, liking the island on Facebook or posting photos from a previous Maui vacation.
A Microsoft-Facebook alliance plans an overhaul of Bing in an effort to loosen Google’s grip on the search engine market.
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Jennifer Fish

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Clarus Marketing Shares Spending Expectations for Mother's Day 2012.

Below is a visual representation the survey results...so you can get a sense of whose going to be buying for who, what they're buying, when they're buying it, and how much is expected to be spent on gifts this Mother's Day
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Jennifer Fish

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Really great info on how Google search platform works.
Google has launched a video that explains the science behind how the massive search engine actually works.
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'With growth also comes potential legal hassles. Specifically, since Pinterest users often post photos on their pinboards without ownership of the copyright to the image, questions have arisen about the potential for infringement of copyrights and other intellectual property rights of others. In response, Pinterest stated that it is protected under a safe harbor of the Digital Millennium Copyright Act (“DMCA”). As for concerns that its users could be liable for infringement, Pinterest downplays them, stating that the feedback from content creators has been very positive—largely because Pinterest drives traffic back to the original Web sites.

Businesses that pin images of their own products run virtually no risk of violating copyright laws, as they generally own the images. Businesses expose themselves to potential copyright infringement if they do not own the photos of their products and do not have permission to use them.'
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Have her in circles
272 people
Sarah Merriman's profile photo
Aldo Rodriguez's profile photo
Nicholas Raiola's profile photo
Allyne Grawert's profile photo
Ali Hadi's profile photo
Ti tans's profile photo
Sonya J Mills's profile photo
Barry Hansen's profile photo
‫وليد الديوان‬‎'s profile photo
Work
Employment
  • Clarus Marketing Group
    Senior Product Manager, 2014 - present
  • Clarus Marketing Group
    Account Manager, 2010 - 2013
  • Social Media Strategist
    Freelance, 2010 - 2011
  • Clarus Marketing Group
    Product Manager, 2013 - 2014
Basic Information
Gender
Female
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Introduction
Networker. Senior Product Manager. Fascinated with ECommerce. UX. Subscription & Loyalty. Early Adopter. Brunch Goer. Starbucks. Extreme Shopper.
Education
  • Stetson University
    Marketing, Sociology
  • Leopold-Franzens-Universität Innsbruck
    International Business
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