We thought we'd take a moment to author a post on the importance of social metrics these days. The truth is that most people these are living in the dark ages of SEO...they are relying on backlinks, anchor text, PageRank, and other archaic figures. The cold hard truth is that none of of this matters anymore. Any SEOs who tell you that authoritative, high PR links matter don't really understand the complicated social metrics behind what ranks a site, and the wave of the future. We are talking about really high level stuff here.
Back in the day, people use to care about links and other stuff that's now obsolete. If you want to rank for even a high competition keyword, you should put most of your time into social metrics and basically disregard the rest, and when we're talking about social metrics, Google Plus is the name of the game. As Google Plus Consultants, we are people who truly understand the game, and know what it takes to get social shares and traffic to your site.
We know what your thinking too...you are thinking that social shares aren't strong enough to rank a site in a competitive niche...well, they are! And we would be happy to show you how it's done! The truth is that social shares don't really provide any authoritative backlinks, but then again, backlinks don't mean a thing anymore! The better way to go about things is to share your site, write articles, and get people to link to your through "positive engagement." You may be thinking that positive engagement is just a fancy way of saying "hope that people link to me" but if you feel that way, you truly don't understand the new, high-level SEO strategies.
Again, we are The Plus Girls, and we'd be happy to show you how this works! Can your business afford to pass on what we have to offer? It can't! Duh! So get with the times, and get into the social game! We've got a saying that we like to use: "You're either in the social game or you aren't high level." Think about that for a moment. SEO is constantly changing and evolving...are you going to stay in the past and keep desperately trying to rank a site with the old ways of SEO, or get into the new game and jump on the social bandwagon? Get with the times, and get with us--The Plus Girls!