Quoting: "Had Microsoft launched Windows 8 with the traditional look for PC users and its new tile-based interface for phones and tablets, as it easily could have, all might have been well. It would have kept its existing customers happy while gaining itself a foothold in mobile. But hubris intervened and it decided to give everyone the mobile interface, no matter whether they were mobile users or – as with 99 per cent of customers – using a PC. They were offered a product designed for another use and, unsurprisingly, they were baffled .... It is telling that Microsoft has reacted to customers’ resistance to Windows 8 by saying they are using the wrong computers."
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