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Marc Jadoul
45 followers -
Hi-tech marketer, strategist & communicator; storyteller, speaker, and blogger.
Hi-tech marketer, strategist & communicator; storyteller, speaker, and blogger.

45 followers
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New blog post: "The bird watcher"

This weekend, while I was walking in the park with my dog, I ran into a guy taking pictures with a huge 600mm lens. Based upon the professional look of the equipment he was holding — and even more upon the fact that he was pointing his telescope at an…
The bird watcher
The bird watcher
b2bstorytelling.wordpress.com
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New blog post: "From accumulation to understatement"

Figures of speech can help listeners and readers understand what we say and write. But they also help make our language more colorful and make our stories more engaging (hey, wasn’t that an anaphora?) As I use them frequently in my presentations and my…
From accumulation to understatement
From accumulation to understatement
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New blog post: "Six minutes and twenty seconds" #MarchForOurLives

Does it require a trained, accomplished, and experienced speaker to move an audience? Well, this past weekend, an-18-year old student silenced the world by delivering a chilling speech to an audience of more than a half-million people in Washington D.C.…
Six minutes and twenty seconds
Six minutes and twenty seconds
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Some storytellers deserve a statue. As a matter of fact, there are actually a few of them who already got one – although erected posthumously. If you visit Copenhagen, you can meet the bronze Hans Christian Andersen, and in Anaheim, California, there’s a…
The sorcerer’s apprentice
The sorcerer’s apprentice
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New blog post: "Entertain. Educate. Engage." #MWC18 @Nokia

In an older article about “five do’s and don’ts for speakers at B2B events” I briefly touched upon organizers and audiences’ expectations of presenters at public events. I identified them as the 3 E’s: entertain, educate, and engage. Well, I’m once again…
Entertain. Educate. Engage.
Entertain. Educate. Engage.
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New blog post: "A (wo)man needs a plan"

Yesterday I saw the following tweet from J.K. Rowling passing by on my twitter feed: The tweet was part of a conversation about her upcoming crime novel “Lethal White” that is to be published under the British writer’s Robert Galbraith pseudonym. Although…
A (wo)man needs a plan
A (wo)man needs a plan
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New blog post: "Playing at a theater near you" http://wp.me/p2HTdA-qy

In this week’s post I’m writing about what was probably the most impactful, but certainly the most fun business presentation I delivered in my whole career. A genuine example of transmedia storytelling, even before the concept and the term were widely…
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New blog post: "My design agency is called none"

Following a conference talk, one of my fellow keynote speakers once asked me which agency created my slides, because he “liked my visuals more than his”. My answer was straightforward and simple: I always create my own materials. For sure, crafting a nice…
My design agency is called none
My design agency is called none
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New blog post: "The ethos, pathos and logos in Oprah’s #metoo speech"

On Monday, I woke up with a sound bite from Oprah Winfrey on my clock radio. An excerpt of her acceptance address for the Cecil B. DeMille Award for outstanding contributions to entertainment at the 2018 Golden Globes awards ceremony, which will most…
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New blog post: "The 4th p"

Although the title of this post would make a great title for a crime novel, it’s actually a follow-up on the most visited article that I have published on this blog to date. In “The 3 p’s of a professional public presenter” I argued that in this era of…
The 4th p
The 4th p
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