Communications executive for Blue Cross Blue Shield of Michigan (BCBSM) since 2005.
Primary responsibilities include brand and reputational management for BCBSM, an industry leader in both categories. Public relations, advertising, marketing communications, employee communications and social media functions. Department includes 67 full-time employees and several agency partners. Corporate spokesperson on major issues affecting BCBSM. Voice of the company in paid promotions.
I typically use Google+ for business-related content and communication.