Profile

Cover photo
Andrew Hetzel
Works at Blue Cross Blue Shield of Michigan
Attended Syracuse University
Lives in Plymouth, MI
279 followers|16,237 views
AboutPostsPhotosVideos

Stream

Andrew Hetzel

Shared publicly  - 
 
How +Blue Cross Blue Shield of Michigan leverages partnerships to combat childhood obesity in #Michigan  | Audio ->> https://soundcloud.com/andy-hetzel/bcbs-tigers-072416-bhc
Andy Hetzel
BCBS TIGERS 072416 BHC by Andy Hetzel
1
Add a comment...

Andrew Hetzel

Shared publicly  - 
 
Through ongoing financial payments to the Michigan Health Endowment Fund, +Blue Cross Blue Shield of Michigan continues to support affordable coverage for Michigan seniors.  I chat with the Detroit Tigers' Dan Dickerson about it -> https://soundcloud.com/andy-hetzel/bcbs-tigers-071016-seniors 
Andy Hetzel
BCBS TIGERS 071016 SENIORS by Andy Hetzel
1
Add a comment...

Andrew Hetzel

Shared publicly  - 
 
I talk turkey with the Red Wings' Ken Kal about eating healthy this Thanksgiving. Listen here -> https://soundcloud.com/andy-hetzel/bcbs-wings-112115-healthy-than
Andy Hetzel
BCBS Wings 112115 Healthy Than by Andy Hetzel
1
Add a comment...

Andrew Hetzel

Shared publicly  - 
 
It's prostate cancer awareness month. Doug Karsch and I talk about the importance of men getting in to see their doctor ->> https://soundcloud.com/andy-hetzel/091215-um-tailgate-prostate-cancer-awareness-month-ah
1
Add a comment...

Andrew Hetzel

Shared publicly  - 
 
Next month is National Employer Health & Fitness Month. Listen to how +Blue Cross Blue Shield of Michigan is helping employers in Michigan engage their workforces in shedding tens of thousands of pounds.  http://soundcloud.com/andy-hetzel/andy-hetzel-dan-dickerson-24
1
Add a comment...
In his circles
446 people
Have him in circles
279 people
LaToniyaA Jones's profile photo
Kylie Hill's profile photo
Em Anh's profile photo
Sven Gustafson's profile photo
Andy Schor's profile photo
David Ashburn's profile photo
Lawrence A Agyei's profile photo
Dr. William J. Ward (DR4WARD)'s profile photo
Mark Wright's profile photo

Andrew Hetzel

Shared publicly  - 
 
I spoke with the Detroit Tigers' Dan Dickerson this week about how +Blue Cross Blue Shield of Michigan - a $25 billion business enterprise - continues our 77-yaar nonprofit mission.  Audio -> https://soundcloud.com/andy-hetzel/bcbs-tigers-071716-safety-net
1
Add a comment...

Andrew Hetzel

Shared publicly  - 
 
Is your #NewYearsResolution to be healthier? Detroit Red Wings announcer Ken Kal joins me to talk about ways to keep it on track. Listen here -> https://soundcloud.com/andy-hetzel/bcbs-wings-122615-new-years-re
Andy Hetzel
BCBS Wings 122615 New Years Re by Andy Hetzel
1
Add a comment...

Andrew Hetzel

Shared publicly  - 
 
Proud to work for a company that contributes so substantially toward the health of everyone's kids.  I discuss +Blue Cross Blue Shield of Michigan Building Healthy Communities here -> https://soundcloud.com/andy-hetzel/bcbsm_building_healthy_communities 
Andy Hetzel
BCBSM_Building_Healthy_Communities by Andy Hetzel
1
Add a comment...

Andrew Hetzel

Shared publicly  - 
 
Opened another season of +Blue Cross Blue Shield of Michigan sponsored #UM Tailgate Show interviews with Doug Karsch last night, talking about the health of #Michigan  kids heading #BackToSchool. Listen -> https://soundcloud.com/andy-hetzel/090315-um-tailgate-backtoschool-ah  #MIKidsCan  
Andy Hetzel
09.03.15 - UM Tailgate - BackToSchool - AH by Andy Hetzel
1
Add a comment...

Andrew Hetzel

Shared publicly  - 
 
How is primary care being improved in Michigan? I discuss +Blue Cross Blue Shield of Michigan's Patient-Centered Medical Home, the nation's largest, in this interview -> http://soundcloud.com/andy-hetzel/andy-hetzel-ken-kal-bcbsm-2
1
Add a comment...

Andrew Hetzel

Shared publicly  - 
 
Tomorrow, join us at Blue Cross Blue Shield of Michigan and start a new healthy habit - walking every day. I talk about #NationalWalkAtLunchDay  here -> http://soundcloud.com/andy-hetzel/andy-hetzel-dan-dickerson-23
1
Add a comment...
People
In his circles
446 people
Have him in circles
279 people
LaToniyaA Jones's profile photo
Kylie Hill's profile photo
Em Anh's profile photo
Sven Gustafson's profile photo
Andy Schor's profile photo
David Ashburn's profile photo
Lawrence A Agyei's profile photo
Dr. William J. Ward (DR4WARD)'s profile photo
Mark Wright's profile photo
Work
Occupation
Vice President, Corporate Communications
Employment
  • Blue Cross Blue Shield of Michigan
    Vice President, Corporate Communications, 2005 - present
  • John Bailey & Associates
    Vice President, 2000 - 2005
  • Michigan House of Representatives
    Democratic Caucus Press Secretary, 1998 - 2000
  • Michigan House of Representatives
    Deputy Director, Democratic Caucus Services, 1995 - 1998
  • NY State Assembly
    Legislative Aide, 1991 - 1995
  • Wellsville Daily Reporter
    Sports Editor, 1990 - 1991
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Plymouth, MI
Previously
Wellsville, NY - Wellsville, NY - Syracuse, NY - East Lansing, MI - Plymouth, MI
Story
Tagline
VP @BCBSM, Corporate Communications Blue Cross Blue Shield of Michigan
Introduction
Communications executive for Blue Cross Blue Shield of Michigan (BCBSM) since 2005.

Primary responsibilities include brand and reputational management for BCBSM, an industry leader in both categories. Public relations, advertising, marketing communications, employee communications and social media functions.  Department includes 67 full-time employees and several agency partners. Corporate spokesperson on major issues affecting BCBSM. Voice of the company in paid promotions.

I typically use Google+ for business-related content and communication.
Bragging rights
Launched BCBSM’s social content infrastructure. Helped initiate the company’s corporate marketing function. Created new marketing capabilities, including mobile event and email marketing. Overall good person. Likes to laugh and loves the Detroit Tigers.
Education
  • Syracuse University
    SI Newhouse School of Public Communication, 1986 - 1990
Basic Information
Gender
Male
Other names
R. Andrew Hetzel