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Ron Seigel
398 followers -
Luxury Real Estate Marketing
Luxury Real Estate Marketing

398 followers
About
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DISCOVER THE SAND BETWEEN THE MARBLES If you have followed our blog, you know that we are proponents of niche marketing.   Our mantra for challengers of market leaders and rising stars has been, discover and dominate an under served market niche. It is one ...

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Are You Answering Someone’s Prayers With Your Marketing?
Marketing done right is an answer to someone’s prayers.  This is as true for marketing luxury real estate as it is for marketing products and other services. An ad, whether online or in print, should focus on addressing the pain point of its target audience...

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Do not let the ants get in the way of the elephant. This means keep your eyes on the big goal (elephants-new listings and sold properties).  Don’t let minor distractions (ants) become impediments to your big goals.  Distractions come in many forms. Often ag...

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What
will be your response when competition shows up in your luxury real
estate marketplace?  Do you take it as an opportunity to sharpen your
focus and confirm your competitive edge, which would be a win for you? Or, do you complain and embark on a whin...

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Do you know where the bones are buried?
If you want to be top of mind in your luxury real estate marketplace, you have to be the most knowledgeable agent in your area.    As we used to tell our clients, when asked why they should work with us and sign an exclusive representation, “ we know where ...

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