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Bobby Owsinski
Producer, Author, Coach and Consultant
Producer, Author, Coach and Consultant

Bobby's posts

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We've Moved!
Bobby Owsinski Music 3.0 Music Industry Blog can now be found at . Please enjoy the last 6 years of archives posts here.

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Virtual Reality Concerts To Begin This Summer
I'm a big proponent of virtual reality, especially when the audio is done well, and many have predicted that the technology will eventually be a boon to concerts. We're going to see soon enough as virtual reality concerts will actually begin to roll out thi...

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Which Genre Of Music Do We Like Best?
If you were to listen to a week of nothing but radio, you'd think that all we listen to in the U.S. is pop and country music. If you were to read a week's worth of the music news, you might think that dance/electronic/EDM was close to the top of the heap in...

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Record Store Day May Have Peaked
Since 2008, Record Store Day every April has been a huge hit. In fact, many in the music industry feel that it's been a big reason for vinyl's resurgence, calling attention to a side of the business that had been essential dead and buried and has now return...

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Radiohead Erases Its Online Presence
Radiohead has always been groundbreaking when it comes to their online presence (the "pay what you want" campaign for In Rainbows being a prime example), but now it's entered some new territory by slowly but effectively erasing its entire online presence. Y...

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Old Music Outsells New In 2015
Nielsen's latest music report is out and, as always, it's very revealing about what we listen to in the U.S. Perhaps it's biggest revelation is that, for the first time, old music (known as catalog sales) outsold new music in 2015. Catalog is defined as a m...

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Your Cover Songs May Not Be Streamed
Doing a great cover version of a hit song has been a successful tactic in helping to raise the visibility of an artist or band for some time, but that practice may soon come to an end thanks to new efforts by iTunes, Spotify and other streaming services. Mo...

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Apple Music Up To 13 Million Subscribers
It looks like all the naysayers were wrong.  Apple  reported on its recent earnings call that its  Apple Music  streaming service was now up to 13 million paid subscribers and still growing. Much of that growth has come recently in fact, as it was reported ...

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Tidal Exclusives Bring Back Piracy
Just when you thought music piracy was dead and buried it comes roaring back as alive as ever. The reason? Exclusives by Kanye West, Beyonce and Prince on Tidal . These exclusives have been great for Tidal, as they have helped it to jump more than 100 place...

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What Do People Listen To On Their Smartphones?
Edison Research recently completed a study on smartphone usage and discovered that the listening habits of users isn't quite what we believed it to be. in fact, the results were pretty surprising. 54% listened to a radio channel 16% listened to music they o...
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