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Anna Maria Virzi
405 followers -
Analyst specializing in digital marketing and advertising.
Analyst specializing in digital marketing and advertising.

405 followers
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Anna Maria's posts

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Are digital marketers getting marginalized because of these perceived shortcomings?

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Don't ping everyone at once. Godin: "Why on earth would you hit SEND ALL? Send 20, see what happens. Send 20 different ones, compare. Send 50. Now send all."

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Use Gartner's Digital Marketing Transit Map to find your digital direction and master the technology landscape.

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For all the folks who still love their newspaper jobs despite the headaches, this explains why

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Why data from internal systems have their limits

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Digital CMOs think beyond digital marketing....
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