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Fourtitude

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Intel: Hackenberg Interviewed by Car & Driver, Schools Them (and Us) on B5 Platform Dev
Audi AG's corporate technology officer (and head of development) Dr. Ulrich Hackenberg is essentially the man in Ingolstadt. At a brand known for engineering and technology, his position is critical to the marque. And, while newly named to this position, Hackenberg is not new to Audi nor its development wing. Quite the opposite actually.
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Mattias Ekstrom Returns #Audi  to Professional #Rally  Racing with new S1
The FIA World Rallycross series has confirmed that Mattias Ekstrom will spearhead a return of the four rings to rally racing. The Swede's team will campaign a rally-prepared version of the new Audi S1 beginning this season.
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Event: Dust Off kicks off the 2014 #Audi  enthusiast show season.
It’s not like Campbelltown, PA is a one stoplight town. The small Pennsylvania hamlet has two stoplights, a mini market or two, a specialty beer joint and a gun shop. If you swing through in the fall you’ll find a flourishing pumpkin farm, but we prefer to visit in the Spring for Dust Off.
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#DTM : #Hockenheim  Preview, Rocky is #1 #Audi  for the First Time
About two weeks before the 2014 DTM season opener, the Audi Sport Teams Abt Sportsline, Phoenix and Rosberg reeled off an extensive test program with the new Audi RS 5 DTM at the Hockenheimring Baden-Württemberg. Title defender Mike Rockenfeller drove his new race car – designated as car number ‘1’ of the reigning DTM Champion – for the first time in the tests.
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Event: Early Edition 2014
Organized by the same group behind the UK's keystone Edition 38, Early Edition is now in its fourth year. Much like Edition 38, the show is the kind of place where trends are set. Many of England’s most extremely modified Audis are put on display here, and as usual, the Brits do not disappoint when it comes to their cars. Early Edition proves to give a good preview of what will be seen at the other events across Europe this show season.
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#RPIEquipped  Sets Its Sights on New #Audi  #A3
Having just enjoyed its official launch to dealerships at the beginning of the month, the Audi A3 is just now in owners' hands... literally. As such, we're still very much in the opening days, though it's just a matter before proud new owners start to turn up on forums or at shows with their own tailored examples. One of the first out of the gate then is Canadian tuning firm RPI Equipped.
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#Audi  Sport News Roundup: #WEC  
This week marked the season-opening round of the WEC in the UK. Below is a roundup of all the news as it pertained to Audi's R18 squad in and around the 6
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Video: #Audi   #R18  Silverstone Wreckage via #YouTube  
Audi Sport suffered plenty of hardships in the opening around of the WEC at Silverstone this past weekend. Both cars retired after wrecking, attributed to
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The Audi Enthusiast Website.
Introduction

What is “fourtitude”?

The underlying theme of 4 resounds within the Audi Brand Group,.

- 4 ring Audi Logo
- quattro all-wheel drive (quattro is Italian for 4)
- 4 brands forming Auto Union
- benchmark A4/S4 models which were instrumental in Audi's modern resurgence.

The name combines the significance of Audi’s “four” with the word "fortitude," meaning the strength of mind to encounter adversity with courage. This new word, Fourtitude, captures the very essence of the Audi owner’s personality.

Audi owners choose to do something different by purchasing an Audi. They choose to forego the trendiness of the ultimate driving machine or the three pointed star for what we believe to be a more intelligent choice.

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