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Lin Humphrey
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Assistant Professor of Marketing at Ithaca Florida International University, 2011 Mobile Marketing Association Academic of the Year, 2013 Texas Business Hall of Fame Scholar
Assistant Professor of Marketing at Ithaca Florida International University, 2011 Mobile Marketing Association Academic of the Year, 2013 Texas Business Hall of Fame Scholar

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I moderated the sales and marketing panel at Seatrade Cruise Global 2016 with experts from Princess Cruises, Norwegian Cruise Line, MSC Cruises, and Neustar, Inc.   Big focus on data-driven marketing decisions
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New social media marketing title out from Business Expert Press with my coauthors +Shannon Rinaldo and +Debra Laverie .

Available on Amazon http://amzn.com/B01BT81FYQ  or through BEP: http://www.businessexpertpress.com/books/fostering-brand-community-through-social-media
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New Huffington Post contribution on Yonderbound.  If Travelocity and Pinterest had a love child, this would be it.   Nice advance in how connected consumers discover destinations and seek input from friends/experts.  Plus, three travel tech executives break the glass ceiling in the tech startup world.   Great combination.
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My latest contribution to Huffington Post Biz focuses on identifying sports marketing influencers using the Raynforest platform.  Very interesting way to connect brands with strong voices.
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Photo from this year's Cruise Shipping Sales & Marketing Panel
CSM 2014 Conference Sessions

Speaker: Lin Humphrey Ph.D. Candidate & Marketing Lecturer, Texas Tech University

Topics ranging from the State of the Industry in various regions to Green Cruising; from Itinerary Planning to making the most of onsite revenue generation and more!
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