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[#INFOGRAPHIC]: 5 Truths About #GenY Workers Today:
http://msl.gp/62620UcM #millennials
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#DigitalTransformation is the new Holy Grail for companies, but we're far from achieving it, writes our +anthony poncier. msl.gp/60130dWF
Digital transformation is the new Holy Grail for companies, things are moving but the realization is just a first stage.
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Ideas can come to anyone, anytime and anywhere, says 19 year #creativity veteran Sachin Karle of MSLGROUP in India. What’s important is being prepared to receive it.
Capturing the Spark | The Future of Creativity: http://msl.gp/62680p3w
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Learn how we helped a leading #energy group by providing them forward-looking advice & counsel http://www.mslgroup.com/work/a-leading-energy-group
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'Creativity' no longer means a singular, linear campaign; audiences seek more involvement as co-creators of the message and want to engage with brands they are proud to be associated with. But before we march to become more creative, let's re-define what it means to be creative in the Conversation Economy.
Download our ebook featuring 15 key drivers of creativity in 2015: http://msl.gp/creativity
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#Creativity is the lifeblood of Brands. Yes #technology and data increasingly matter but people are carbon based life forms and not silicon avatars. We have emotions and moods and feelings. We move people with relevant stories. And the best stories are driven by creativity.

Creativity in a Technology Enabled World - +Publicis Groupe's Chief Strategist, +Rishad Tobaccowala on #FutureofCreativity: http://msl.gp/6187LQWf
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MSLGROUP

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We’re delighted to have South Africa based independent strategic communications firm +Epic Communications join MSLGROUP and strengthen our presence in Africa.

With a growing reach across Africa, Epic Communications is based in Johanesburg and Cape Town. Headed by Elian Wiener, Epic has 50 employees, and last year was named Africa Consultancy of the Year. Do join us in welcoming them to MSLGROUP.
http://msl.gp/epic

Connect with them on Twitter:@epicmslgroup
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We move people with relevant stories and the best stories are driven by creativity, much like connecting dots in new ways that resonate with consumers, culture and brands. A new report by MSLGROUP sheds light on how we need to transform ourselves and the ways we think about creativity.
Download The Future of Creativity here: http://msl.gp/creativity
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Video Playlist: Insights and foresights from MSLGROUP thought leaders. http://msl.gp/62620pyI
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The next gen PR agency needs to cross all traditional boundaries, from strategy to activation, from marketing to communications, from developing apps to telling stories that matter. In our new report - The Future of Creativity we’ve compiled 15 drivers to engage creatively in 2015; a collection of views from our experts in the field. Click to download it: http://msl.gp/creativity
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Our teams in China wish you a happy new #YearofGoat! #CNY2015 #chinesenewyear #newyear2015
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#Creativity is the lifeblood of Brands. Yes #technology and data increasingly matter but people are carbon based life forms and not silicon avatars. We have emotions and moods and feelings. We move people with relevant stories. And the best stories are driven by creativity.

Creativity in a Technology Enabled World - +Publicis Groupe's Chief Strategist, +Rishad Tobaccowala on #FutureofCreativity: http://msl.gp/6187LQWf
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In their circles
566 people
Have them in circles
353 people
Sally Ramsay's profile photo
Michael Ryan Whitson's profile photo
Rosetta's profile photo
Sprinklr's profile photo
Ashley Ferrell's profile photo
Vidhi Gandhi's profile photo
Ruchi Mehta Jain's profile photo
Tatiana Santos's profile photo
Anil Mascarenhas's profile photo
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Creative storytellers for the conversation age
Introduction
MSLGROUP is Publicis Groupe’s strategic communications and engagement group, advisors in all aspects of communication strategy: from consumer PR to financial communications, from public affairs to reputation management and from crisis communications to event mangement. With 3,100 people, its offices span 22 countries. Today the largest PR and engagement network in Europe, China and India, the group offers strategic planning and counsel, insight-guided thinking and big, compelling ideas – followed by thorough execution. Learn more about us at: MSLGROUP.com + Critical Conversations  + @msl_group