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Zigurds Zakis
Works at ZZ
Attended Brandeis International Business School, MBAi (2003-2005)
Lives in Rīga
502 followers|148,947 views
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Zigurds Zakis

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No 8/03 otrdienu vakaros mans nu jau ikgadējais kurss "Komunikācijas stratēģija digitālajā laikmetā" sadarbībā ar mācību centru DigitalGuru. 20-24 vietas. 6 nodarbības.

http://www.digitalguru.lv/kurss/komunikacijas_strategija/

Šīs dienas laikā manā blogā (http://www.zigurdszakis.lv) sekos mazliet detalizētāks apraksts, bet iespēja pieteikties vai padot informāciju interesentiem ir jau šobrīd.
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Digitālo instrumentu un platformu ienākšana mūsu ikdienā nozīmīgi maina saziņu, patēriņu, ekonomiku, biznesu, mediju vidi un kultūru. Būtiskas izmaiņas skar arī mārketingu, zīmolu veidošanu un komerciālo komunikāciju: pieaug izaicinājumu un jaunu iespēju skaits, paliekošu rezultātu kļūst arvien ...
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Priekšpēdējā iespēja. Digital Guru komunikācijas stratēģijas kursā (sākums jau pirmdien, 2/03/2015) vairs tikai 5-6 brīvas vietas. http://www.digitalguru.lv/kurss/komunikaciju_strategija/
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[blogā] Sen un daudziem solītais "Komunikāciju stratēģa grāmatplaukts" ir uzsākts. Ar "Truth, Lies and Advertising"
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Linda Puķīte's profile photoZigurds Zakis's profile photo
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Sakarā ar kursa gatavošanu ir mazliet aizķērušās nākošās divas sērijas. Ļoti ceru, ka nākošnedēļ vismaz pirmo izdosies nopublicēt. Ar 4-5 vēsturiskajām (pamatu pamati)
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Gada kampaņa 2014. ZZprāt.  
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Egils Mednis was tagged in Zigurds Zakis's photo.

Zigurds Zakis

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Story (hi-Story) of the Bass
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No 2. marta atkal esmu saņēmies uz kursu "Komunikāciju stratēģijas digitālajā laikmetā" sadarbībā ar Digital Guru. Šogad būs 8 nodarbības. Max 24 vietas. Pilnā programma: http://www.digitalguru.lv/kurss/komunikaciju_strategija/ 
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Antropoloģisks skats uz šodienas politisko un masu manipulāciju. Tai skaitā (un jo īpaši) par to, kā sākt karus un konfliktus. Vai atpazīt sācējus. Mājās un kaimiņos.

Звериный оскал патриотизма via "Всё как у зверей"
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The Troll Hunters.

A group of journalists and researchers wade into ugly corners of the Internet to expose racists, creeps, and hypocrites.

Have they gone too far?
A group of journalists and researchers wade into ugly corners of the Internet to expose racists, creeps, and hypocrites. Have they gone too far?
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When Abbott stepped down in 1998, he pointed to the keys of running a great agency:

"You care about two things. You care about quality--in everything you do. From the chairs in reception, to the way you answer a phone, to a piece of typography, to the ideas you have, to the research you put your name to, to the meetings you hold, to the way you hang a picture, to the way you crop a photograph or write a line.

Quality is always possible and always under threat, but if you don’t seek and defend it you won’t be satisfied and you won’t be happy.

The second thing you must care about?
That’s easy. It’s each other."
The founder of AMV BBDO formerly Abbott Mead Vickers has died at the age of 75.
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If traditional advertising agencies want to compete with the likes of Google, they will have to innovate, and innovation isn't usually a matter of old, white men making deals on Parisian rooftops
The merger of two advertising giants into the world's largest advertising company is likely to stifle competition and creativity
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Work
Occupation
Communciation Strategist (Analogue and Digital). Brand Planner.
Employment
  • ZZ
    ZZ, 2012 - present
    The army of one. Strategic planning of communication. Branding, marketing communications, marketing. Integrated campaigns. Strategy. Occasional lectures, presentations, keynote speeches.
  • Instinct, Agency of BBDO Worldwide (Moscow, Russia)
    Digital & Strategic Planning Director, 2010 - 2011
  • DOMINO BBDO, agency
    Co-founder, Strategic Planning Director (Advertising, Marketing, Digital, Design), 2001 - 2010
  • IGLOO, Design and Marketing for Retail (Riga, Latvia)
    Co-founder & ocassionally Sr. Strategic Planner, 2003
  • Balta Communications, ad agency
    Co-founder, Client Service & Strategic Planning, 1994 - 2001
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Rīga
Previously
Jēkabpils - Boston - Moscow
Education
  • Brandeis International Business School, MBAi (2003-2005)
    MBA (Strategy & International Business), 2003 - 2005
  • Riga Technical University, Computer Sciences (ASTF)
    Computer Sciences (Microprocessors, Networks, Systems), 1986 - 1993
  • Riga Business Institute
    MBA, part-time
Basic Information
Gender
Male
Other names
ZZ