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Oliver Santos
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A lot can be said for getting the SEO basics right. A big part of this is making sure that your hygiene pages and internal linking structures cater for users, and not passing link equity to the money pages, especially for e-commerce and brochure service websites.

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Google’s John Mueller chimes into the discussion to say the algorithms’ job is to show relevant content, everything else varies.

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YouTube Ads Leaderboard: Bumper Ads Edition!
This special edition of the YouTube Ads Leaderboard showcases brands from across the globe that are finding success with the new 6-second ad format. Check em out and be inspired!» https://goo.gl/vzn1Wr
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In Google’s testing, adding extensions to call-only ads can improve click-through rate by an average of 10%.

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Article: Everything You Need to Know About Instagram's New Shopping Feature via http://flip.it/cmJtVo

#Instagram #Shopping #SocialMediaMarketing

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18 Usability Tips to Help You Create a Better UX for Your Site

http://flip.it/8CEJ6W

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With consumer attention spans dwindling and so much competition, how do you ensure people to view your content regularly?

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Last week we asked our readers on social:

"What's your favorite tool for monitoring competitor backlinks?"

Here's where they stand! #SEJSurveySays

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When SEO and UX teams share their findings, they can create optimized experiences for their users. Your business needs to make money through your website. You can’t do that by only focusing on technical SEO, or only looking at UX. These two should go hand in hand.

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Facebook combines Ads Manager and Power Editor into a new Tool

#Facebook #AdsManager #PowerEditor
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