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Ian Hill
Works at KXTV News 10
Attended Ohio University
Lived in Stockton, California
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And greetings on behalf of the Facebook social journalism group. How are things going over here in the G+ social journalism community?
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Jonathan J Sheppard's profile photoDavid Farré's profile photoAlexander Howard's profile photo
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Well done +Alexander Howard thought all the mods had given up ;-) 
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humblebrag/promotion: I'll discuss planning for a post-Facebook world during #wjchat at 5 p.m. PT / 8 p.m. ET on Twitter. Use the hashtag and join the discussion!

#socialmedia   #tech   #socmedia   #journalism   #marketing  
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Thinking about creating a strategy for the post-Facebook world. Wondering how G+ fits in.

#Google   #socmedia   #socialmedia   #journalism  
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Kap takes the stage at his alma mater...  #49ers   #NFL  
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Ian Hill

Discussion  - 
 
 
Apple has introduced two-step verification for Apple IDs, an option for users seeking to add extra layer of security when perusing the App Store or iTunes.

READ MORE: http://www.news10.net/news/technology/237300/555/Two-step-verification-added-to-Apple-IDs
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About time. Apple is falling further and further behind Google. 
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Ian Hill

Trade & Pickup Rumors  - 
 
Following this, which is obviously big news.
 
+Breaking News  #BREAKING   #BreakingNews  

Baltimore Ravens star WR Anquan Boldin is reportedly coming to the +San Francisco 49ers. What do you think this will mean for the 49ers' Super Bowl chances next season?

(Tagged: #Ravens   #49ers ) 
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i love his eyes :)
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Because readers/viewers/listeners/users are the worst.

#journalism   #socmedia  
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Ian Hill

Downtown/Midtown/E. Sac  - 
 
A look at K Street past and present in advance of the arena project...

#history   #Sacramento   #photos  
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Some thoughts on how I'm using #socialmedia , and why I'm never on Google+. Although maybe I should be. 

#journalism   #communications   #marketing    #socmedia  
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We did OK that year, too ;-)
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Ian Hill

Discussion  - 
 
Interesting look at how immigration laws are impacting Silicon Valley...
 
Is Silicon Valley Losing Its Foreign Talent?

by Aarti Shahani

As immigration laws make it harder for foreigners to stay and work in the U.S., Silicon Valley is losing some of its most promising talent -- and its unrivaled reputation as ground zero for tech innovation. Those who came here for education or to take a stab at fame and fortune are no longer waiting around for a local job and visa to start their careers. They're going home -- to India, China, Brazil, or other countries courting them. With the growth of global tech hubs and the capital available abroad, some immigrant entrepreneurs are wondering why they should bother to stay.

Kunal Bahl, who got his engineering and business degrees at the University of Pennsylvania, made money on campus by charging students to watch cricket games. Bahl was hired at Microsoft for what he calls a "super-exciting" role traveling the globe, selling their products in Asia and Latin America. Bahl’s steady climb was halted in 2007, after his professional H1B visa was not chosen in the immigration lottery system.

But Bahl didn’t pine to stay in the U.S. He declined Microsoft's offer to place him in another country and try again. After losing the lottery, Bahl was ready to place a new bet.

“Maybe the time is now getting to a point where it would be right to start a business in India,” Bahl said. “Earlier than that, there was just no meaningful internet penetration to start a technology business.”

Today, at age 29, Bahl is the CEO of Snapdeal, India's largest e-commerce company (much like eBay) and employs more than 1,000 people.

In the global market, two big shifts have made it possible for Bahl’s business to grow: First, people in Asia, Latin America and the Middle East are going online and buying things at breakneck speed, and what were considered “developing countries” are now called “emerging markets.” Secondly, it's a lot cheaper to build an internet company than say, a semiconductor plant.

“This is a wave, and this wave is not stopping,”Bahl said.

American money is following the foreign talent. Leading venture capitalists are opening offices in Asia and Latin America in order to more easily scout start-ups, and funds that buy start-ups are promoting foreigners to be partners.

Silicon Valley investor Dave McClure is eager to invest. McClure is the captain of a global expedition he calls Geeks On A Plane: “Fifty crazy people from all over the globe, having fun, learning about technology and meeting new friends,” as he explains in his promotional video.

We've known for a long time that capital is global and money knows no borders. The difference now is that Americans like McClure are warming up to start-ups founded and based outside the U.S.

McClure, who just returned from India, where he took a gang of investors and technologists to visit Bahl's company Snapdeal and newer ones, estimates "at least 25 percent of our investment strategy is probably outside the U.S. and that's probably growing to 50 percent over the next two or three years."

That doesn't mean McClure is done with America. Silicon Valley is his home, and he wants this round of immigration reform to make it easier for foreign tech entrepreneurs to stay.

For years McClure and fellow investors have pushed for a new brand of visas, dubbed Start-up Visas, with the premise that it will help stop the so-called “Reverse Brain Drain.”

The visa, now part of the immigration reform debate in Congress, would allow foreign entrepreneurs who start businesses in the U.S. to stay, so long as they generate revenue, have American investors and employ others.

"And in fact, the crazy thing is after we tried to announce these ideas, other countries copied the idea and passed legislation before we did,” McClure said. “And we’re still sitting here with our thumbs up our asses, trying to get it done."

Chile got it done, thanks to a Chilean citizen educated at Stanford Business School. During his master’s program, Nicolas Shea noticed that many of his fellow students couldn’t get visas to stay in the U.S. After Chile’s earthquake in 2010, Shea talked his government into courting America’s visa rejects.

Start-Up Chile, a tech incubator, gives entrepreneurs $40,000 to build their companies. Unlike American investors, the government does not take a share of the new companies in exchange for the cash. Unlike America's start-up visa proposal, the companies do not have to employ others.

"We're giving taxpayers money to people who don't vote here, and people who are not forced to hire local talent," said spokeswoman Maitetxu Larraechea. "We don't force them to do anything."

A webcam tour of the Santiago hub showed that the startup workplace is much like a bunker: two big rooms with 20-something-year-olds hunched over laptops, writing code for their various Internet start-ups.

Indian citizen Jeetu Melwani, who hopped on the webcam to share his story, said he worked in the U.S. for five years, and decided to come to Chilecon Valley -- yes, that's what they call it here -- because he got tired of being the foreign worker for someone else's company.

"Am I going to wait 10 more years in Corporate America to get a Green Card when I can go anyplace else in the world like Chile, where they want us to come and start business and give us money to do it?” Melwani said. “Hell yeah, I'm going to Chile."

The investor McClure said that Americans should not be cavalier about our lead in the technology race.

“There’s 6.7 billion people who don’t live in the U.S.,” McClure said. “A lot of those people are smart.”

McClure is taking his geeks to Southeast Asia next. Though he hasn't seen a tech hub that compares to home yet, McClure guesses that within 20 years, it's entirely possible that a Chilecon Valley will overtake Silicon Valley.

(Tagged: #tech   #technews   #immigration   #siliconvalley ) 
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Most colleges like the out of country tuition they get from students from other countries.  This fills up the slots in U.S. colleges fast.  

Let us educate and hire from the home team first, but that is not politically correct 
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Ian Hill

Discussion  - 
 
And this happened.
 
Microsoft Winds Down 'Scroogled' Campaign Against Google

Can nothing stop Google?

On Thanksgiving, Microsoft launched attack ads against the Internet giant that were so ferocious they made headlines in advertising and technology publications alike.

Microsoft spokespeople are still warning anyone who will listen that Google is reading its users' email and delivering biased results in Google Shopping. But it has stopped buying the controversial Scroogled ads on television, in newspapers, and social media.

"That part is about finished," Stefan Weitz, Microsoft senior director of online services, said on Thursday.

By one measure, the ads succeeded. Over 110,000 people signed Microsoft's petition on the Care2 petition site to "Tell Google to stop going through your email to sell ads." Microsoft originally set a goal of 25,000 names.

But if Microsoft hoped its campaign would win it a greater share of the market for Internet search or webmail, it looks like a pretty big flop. Data from market research suggests that users of Google search and Gmail shrugged off the onslaught.

"It's a little early to say, but it appears to be backfiring," said Jonathan Weber, an online advertising executive at LunaMetrics digital marking firm in Pittsburgh.

On one level, the Scroogled campaign is just another example of a company trashing a rival. "Microsoft is in the position of the underdog and so the use of negative advertising is not surprising," said Weber.

What sets apart the Microsoft campaign is that--especially in the early weeks--it said almost nothing about its own products. In that way it differed sharply from Apple's famous "I'm a Mac" campaign that purported to offer a side-by-side comparison with Microsoft's Windows operating system.
In fact the Scroogled campaign was more reminiscent of political advertising. And some observers said it was telling that Bill and Hillary Clinton's former pollster, Mark Penn, took a job at Microsoft before the campaign began.

Weitz said Penn had little to do with the effort. But he acknowledged that the campaign started with an opinion poll conducted by the Roper Center for Public Opinion Research. "We found that seven out of 10 Americans don't know that this practice of scanning emails was happening, and when they found out they didn't like it," said Weitz.

Microsoft saw an opportunity to challenge what had become an almost unconscious habit. If you want to find something on the Internet, you Google it. "People do it with muscle memory," said Weitz. "They don't even give it a thought."

By raising the privacy and bias concerns, Microsoft wanted to introduce at least a moment of hesitation. "They will hit that cognitive speed bump," he said.

But that strategy doesn't seem to have clicked with users.

The latest market share scores from comScore show Google with a 67 percent share of Internet searches for January 2013, up 0.3% from its 66.7 percent share in December 2012. The gain erased its 0.3% loss from the month before.

Microsoft sites registered a 0.3% gain from November to January to reach a 16.5% share, but that increase appeared to come at the expense of also-rans like Ask and the struggling Yahoo!.

Email market share is harder to measure because people read their email on a variety of different software on different devices and sometimes read the same message multiple times. Also Microsoft launched Outlook.com, an upgrade and rebranding of its hotmail.com web-based email program during the Scroogle campaign, further muddying the metrics.

But even Weitz isn't claiming that Microsoft has unseated Gmail's position at or near the top of the heap among email services Americans like to use. "It's a habit," said Weitz. "It's like smoking. It's hard to get folks to stop doing it."

Not only that, the ads just didn't resonate, said Weber of LunaMetrics. "This sort of talk about privacy rings false and obscures the real issues," he said.
Users do care about privacy. But they are apparently sophisticated enough to know there isn't a human Gmail Man snooping on them, and they are willing to let a machine scan their emails and show them ads in exchange for a free service. "By and large, people said, 'Eh, I don't care about this,'" said Weber.

And from a privacy standpoint, the distinction Microsoft made was trivial, said Seth Schoen, a senior staff technologist for the San Francisco-based Electronic Frontier Foundation. "What Microsoft was emphasizing is that they are not using users' data in the same way, in particular to target advertising," he said. "As far as I know that's true. But it doesn't mean that they couldn't do that."

Both companies collect data on what terms users plug into their search engines and use that information to target ads, he said. The practice of looking at emails to target ads is only slightly removed from that. If they really wanted to get serious about privacy, Schoen said, Google and
Microsoft would offer encrypted email programs that would be much harder for anyone to scan and analyze, including hackers, and they would create these technologies in ways that the security could be audited by third parties.

So far neither company seems interested in such a venture. "Against that backdrop there's not much difference between the two," said Schoen.
Microsoft's complaint about Google Shopping results has a little more validity, Weber and Schoen agreed.

Users don't expect search results to be influenced by what advertisers pay, especially since the earlier version of Google Shopping, Froogle, didn't organize results that way, said Schoen.

But Google isn't hiding the practice--its acknowledged on the Google Shopping page. And Weber says the Scroogle ads felt heavy-handed.

"There is a legitimate difference to be exploited there. But Microsoft should adjust the tone, talk about why their product is great."

Which brings us to the best advice Weber has to offer Microsoft. "What they really have to focus on is having a better product."

( #tech   #Microsoft   #google ) 
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Interesting read this, yes thanks!
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Nationally-recognized expert in social media, digital media and journalism
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  • KXTV News 10
    Executive Producer of Digital and Social Media, 2013 - present
  • KQED
    News Engagement Producer, 2010 - 2013
  • The Record
    Web Content Producer, 2009 - 2010
  • 209Vibe
    Co-Founder and Editor, 2007 - 2009
  • The Record
    Staff Writer and Editor, 2005 - 2009
  • The Vindicator
    Staff Writer, 2000 - 2005
  • The Courier
    Staff Writer, 1998 - 2000
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Stockton, California - Williamsville, New York - Athens, Ohio - Findlay, Ohio - Youngstown, Ohio
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Executive Producer of Digital and Social Media, News10.net
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    Journalism, 1994 - 1998
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