Profile

Cover photo
Nick Nerbonne
Works at FINE Design Group
Lives in Traverse City, MI
228 followers|7,371 views
AboutPostsPhotosYouTube

Stream

Nick Nerbonne

Shared publicly  - 
 
 
New Post: Rank Higher with On-page Topic Targeting (Illustrated)
http://moz.com/blog/on-page-topic-seo

The concepts of advanced on-page SEO can be dizzying: LDA, co-occurrence, and entity salience, to name a few. The question is "How do we incorporate these techniques into our content?" The truth is, you don't need to understand complex algorithms in order to create optimized content that ranks well.

In this post we discuss:
• Keywords and relationships
• Location, Frequency and Distance of Keyword Phrases
• Links and Supplemental Content
• Entities and Schema

Full post here: http://moz.com/blog/on-page-topic-seo
8 comments on original post
1
Add a comment...

Nick Nerbonne

Shared publicly  - 
 
It was a sunny Saturday with warm(er) temperatures in northern Michigan today. Time for a quick road trip.
A Scenic Saturday in Northern Michigan I had some work to do Saturday afternoon that took me outside of Traverse City to the west side of Long Lake. Once the work was done, I hopped in my car and...
1
Add a comment...

Nick Nerbonne

Shared publicly  - 
 
I've been reading quite a bi on Google+ lately. The more I read, the more I think it has a chance of sticking around.
Michael Stelzner originally shared:
 
Here's my interview with +Chris Brogan at BlogWorld about Google+
3 comments on original post
1
Add a comment...

Nick Nerbonne

Shared publicly  - 
 
Stunning photograph of Michigan. So proud, and so fortunate, to live here. Thanks to Vintage Michigan for sharing it.
5
1
Jesse Land's profile photoJamie Favreau's profile photo
 
Part of Michigan.... ;)
Add a comment...

Nick Nerbonne

Shared publicly  - 
 
Fun list of Michigan-related apps for iOS.
Awesome Mitten originally shared:
 
Our fave Michigan Apps for your new Apple toys ;)
View original post
1
Add a comment...

Nick Nerbonne

Shared publicly  - 
 
Relaxing Saturday morning. Time to get outside and enjoy this beautiful day.
1
Beth Davis's profile photo
 
So jealous. I grew up on East Bay. Love Traverse City.
Add a comment...
Have him in circles
228 people
Strong Odors's profile photo
Scott Sloan's profile photo
Jesse Land's profile photo
Charles Hoffman (Big Kahuna Brew)'s profile photo
Charlie Wollborg's profile photo
Aphrodite Spa&Salon's profile photo
Nicole Barrett's profile photo
Michael Bibeau's profile photo
Lauren Weber's profile photo

Nick Nerbonne

Shared publicly  - 
 
Fun writeup on Kuhnhenn Brewing from +Awesome Mitten.
1
Add a comment...

Nick Nerbonne

Shared publicly  - 
 
+Charlie Wollborg shares some insight on the mis-directed focus of some Superbowl ads.
Charlie Wollborg originally shared:
 
Sitcoms make you laugh. Ads make you buy.

While the full Ferries Bueller ad is somewhat cute ( http://youtu.be/VhkDdayA4iA ), Abe Froman would never drive a CR-V. He's the Sausage King of Chicago for crying out loud. In typical Super Bowl ad fashion, they created good content without tying it to the product. Everyone will remember Ferris long after they forgot what product co-starred in the ad.


A good ad grabs our attention, draws us in, make us laugh, cry or think. And most importantly, an effective ad indelibly brands our brain while making us want to "buy now." Super Bowl ads often skip the branding and selling and stick to entertaining. It’s such a shame to waste your ad budget on anything less than all three.
Here's my review of last year's SuperAds:
http://charliecurve.tumblr.com/post/378293826/superbad
View original post
1
Add a comment...

Nick Nerbonne

Shared publicly  - 
 
Good read on the evolution and impact of social media.
Billy Strawter Jr originally shared:
 
Fantastic infograph from Wildfire on Social Media impact and ROI
1 comment on original post
1
Add a comment...

Nick Nerbonne

Shared publicly  - 
 
Great post from +Ashley Routson discussing a subject I've felt strongly about for a while. Restaurants need to do a better job of featuring and promoting craft beer.
Judging by the title of this blog post, one can correctly assume that The Wench is about to start a, somewhat alcohol induced, rant of the, always expected, very bitchy nature. A few people in my clos...
1
Add a comment...

Nick Nerbonne

Shared publicly  - 
 
Big Daylight originally shared:
 
Have an extra 10 minutes during your lunch break? Help support an open Internet.
View original post
1
Add a comment...

Nick Nerbonne

Shared publicly  - 
 
Thanks to The Awesome Mitten for the opportunity to share a few thoughts and photos of fall colors in northern Michigan.
The Awesome Mitten The Awesome Mitten Search and discovery of all things awesome in the Great Lakes State! About. 365 Days of Awesome; Staff; Contests; Intern. Food & Drink; Music; Events; Busines...
2
Add a comment...
People
Have him in circles
228 people
Strong Odors's profile photo
Scott Sloan's profile photo
Jesse Land's profile photo
Charles Hoffman (Big Kahuna Brew)'s profile photo
Charlie Wollborg's profile photo
Aphrodite Spa&Salon's profile photo
Nicole Barrett's profile photo
Michael Bibeau's profile photo
Lauren Weber's profile photo
Work
Occupation
Digital Marketing Manager
Employment
  • FINE Design Group
    Online Marketing Specialist, 2011 - present
  • Crystal Mountain Resort & Spa
    Digital Marketing Manager, 2007 - 2011
Basic Information
Gender
Male
Story
Introduction
I live, work and play in northern Michigan.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Traverse City, MI
Previously
Mackinac Island, MI - Naples, FL - Salt Lake City, UT - Sherman Oaks, CA - Mt. Pleasant, MI - Pocatello, ID