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Printing Industries of America
Serving the printing and graphics communications industries for 125 years.
Serving the printing and graphics communications industries for 125 years.


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The printing industry is complex and constantly changing. One of the biggest problems for those who are new to the industry—and even those who worked in the business for a while—is understanding terminology and workflow.

Administrative, sales, and even production employees are often focused on their specific task without completely understanding how what they do impacts the job being produced. Add this to all of the industry terminology and jargon and the printing industry can quickly become a confusing place to work!

The Orientation to the Graphic Arts workshop addresses all of these issues and so much more.
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The agenda of Integrated Print Forum 2013, the premier event for print and marketing service providers to stay abreast of current print and marketing communication integration trends, is now available. This intense two-day event will focus on business transformation with specific sessions on social commerce, integrated media marketing, online business engagement, and sales growth. Mark your calendar for Integrated Print Forum, May 14–15, 2013, at the Printing Industries of America headquarters in Pittsburgh, Pennsylvania.

This event has been designed to provide attendees strategies and tactics to take home and implement in their businesses immediately. The unique format features concise presentations from an impressive lineup of presenters, including leading-edge printers, sales and business leaders, social commerce professionals, marketing experts, and technology entrepreneurs.

A sampling of this year’s presentations:
The Future of Print Is Digital—Andrew Davis, Monumental Shift
Andrew Davis will inspire printers to re-think current print, digital, and mobile strategies and consider aligning them as a content continuum instead of unrelated initiatives.

It’s Time for Direct Mail 2.0!—Joy Gendusa, PostcardMania
How can you get the maximum results using direct mail? Studies show direct mail volume is on the rise! Still, it makes sense to integrate direct mail with online digital marketing; something Joy Gendusa calls Direct Mail 2.0. The concept of Direct Mail 2.0 addresses all of the current issues that can plague direct mail marketing and replaces them with a modern, integrated program.

The Digital Frontier: What Social Media Means for YOUR Business, YOUR Customers—Jason Falls, Social Media Examiner
It’s easy for marketing service providers to be skeptical or even scared of the digital revolution that is upon us. Author and social media influencer Jason Falls will explain why social media is such a powerful force and how we can embrace it to drive offline revenues.

A Case of Mixed Medias: All Supporting Your Brand—Daniel Dejan, Sappi Fine Paper
Highlighting Sappi Fine Paper’s Off Register series and other videos that continue to earn accolades and attention; hear the back story and examine if and how video media can make a difference in your company.

For more information on the 2013 Integrated Print Forum, visit or contact Julie Shaffer, Vice President, Digital Technologies, Printing Industries of America, at 412-259-1730 or Follow the Forum on Twitter using #IPF13.
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2013 LPIA Technical Institute
March 11-12, 2013
Printing Industries of America Headquarters, Sewickley, PA

Attend the program offering technical and workflow intelligence tailored for production professionals in the label, package, top-sheet, and product decoration industries.

Label Printing Industries of America (LPIA) is proud to serve our industry by delivering relevant, innovative educational opportunities and peer-to-peer interaction to help you enhance your skills and knowledge. Raise the bar and exceed company expectations and, ultimately, your customers' as well.

The 2013 LPIA Technical Conference will not only provide you with the "have-to-have" technical and workflow information, but also guidance on a successful workflow process.

Hands-on Mac Lab offers the ultimate "how to" environment
Digital learning center
Research and technology lab
Prepress and traditional production techniques

Efficiency and skill are the keys to increased production and profit. Get sound technical information to further your business, including:
Technical innovations
Research and case studies
Best practices for efficient workflow and productivity
Current and impending standards and regulations you need to know

Visit for more information.
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+Larry Page +Eric Schmidt

January 8, 2013
Mr. Larry Page, CEO
Mr. Eric Schmidt, Chairman
Google, Inc.
1600 Amphitheatre Parkway
Mountain View, CA 94043

Dear Messrs. Page and Schmidt:
Needless to say the organization I represent was shocked to learn of your company’s campaign to encourage consumers to “Go Paperless in 2013.”
While we appreciate that is in your best and self-interest to operate in a digital world, implying that going digital is better for the environment is not only inaccurate, it is irresponsible.
Our industry has long led the way utilizing sustainable processes. The primary raw material for printing is paper, which comes from trees, which are a renewable resource—so renewable that today our country has 20 percent more trees than it did on the first Earth Day, which was held more than 40 years ago.
Printing is the only medium with a one-time carbon footprint—all other media require energy every time they are viewed. Electronic devices, such as those used by Google and its partners in the Go Paperless Initiative, require the mining and refining of dozens of minerals and metals, as well as the use of plastics, hydrocarbon solvents, and other non-renewable resources. Moreover 50–80 percent of electronic waste collected for recycling is shipped overseas and is often unsafely dismantled. For Google to call for a paperless world to save the environment is hypocritical to say the least.
We all must do our part to respect the environment, but pitting one segment of the communications spectrum against another is not the right way to achieve this goal. How would your company feel if the almost 1 million direct workers in the printing industry encouraged their families and friends to go “Google-Less” in 2013?
We respectfully request you reconsider this ill-conceived idea.
Michael Makin, MBA
President and CEO
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+Larry Page

Paperless is not the answer. Printing Industries of America has spent time and resources putting together a tool that can be used to dispel the many misconceptions about our industry.

This campaign is called The Value of Print. It contains a flip-book that can be used by anyone to understand the issues and dispel the myths. It has four sections: Misconceptions, which gives responses to the common misconceptions about print; Effectiveness, which gives statistics on how print is an effective part of the marketing mix and how people still prefer print; By the Numbers, which discusses the importance of the industry and its large economic footprint; and Resources, which lists websites where more information on the subject can be found.

Michael Makin, President and CEO, Printing Industries of America, encouraged the U.S. printing industry to reject a call by Google to "Go Paperless in 2013" in an open letter to Google CEO Larry Page and Chairman Eric Schmidt. Click here to view the letter:
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The Environmental, Health, and Safety Department at Printing Industries of America offers advice on the control and cleaning of combustible dust, a top priority for the Occupational Safety and Health Administration (OSHA).
The control of combustible dust has become a top priority for the Occupational Safety and Health Administration (OSHA), and they are focusing on many industries—including printing operations—where combustible dust is generated. Combustible dust can be generated by several activities involved with printing and binding, including cutting paper, perfect binding, finishing operations, material handling activities, deteriorating building materials, and use of offset spray powder.

The generation, handling, and accumulation of combustible dust present both a fire and explosion hazard, and it must be managed to prevent a hazardous situation. In addition, excessive dust can cause problems with product quality and premature wear of motors, especially around motor sleeves. As a result of many fires and explosions occurring due to combustible dust, OSHA initiated a National Emphasis Program designed to target companies that generate, use, or handle combustible dusts and to cite them for violating OSHA standards. Individual printing and bindery operations are a target and have been inspected and cited for violations.

A first step to address combustible dust hazards is to evaluate your current condition. This involves determining first whether you generate combustible dust and second whether there is an accumulation of dust that would exceed OSHA’s threshold for a hazardous environment., OSHA uses a combustible dust threshold of 1/32 of an inch (the thickness of a paper clip) over 5% of horizontal surfaces. If your dust accumulation exceeds this threshold, it is very likely that you have a combustible dust hazard situation that needs to be addressed.

The two basic responses required are “cleaning” and “control.” Cleaning involves an initial cleaning of all dust in the area(s) or the entire facility and then implementing a regular cleaning schedule to keep the area(s) dust-free, or at least at or below the OSHA threshold. Control involves determining whether the equipment or operation is designed properly for the activities and performing regular inspection and maintenance of equipment and/or operations that have been identified as generating or contributing to combustible dust, such as dust collection systems, balers, production equipment, etc. With both cleaning and control activities, the efforts should be documented to show proof that the activities are implemented as policy within the company. Although these efforts cannot keep an OSHA inspection from occurring, it can help eliminate or greatly reduce the chances of receiving an OSHA citation.

For a helpful reminder toward safety in the production environments, the EHS Department has developed a series of safety posters. One poster addresses the topic of reducing combustible dust and can be displayed in key areas to remind employees to always clean their areas, monitor the accumulation of dust levels, and inspect and maintain the equipment that can contribute to the combustible dust. Members can download the safety posters for free at
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The speaker lineup at the 65th Annual Technical Conference of the Technical Association of the Graphic Arts (TAGA) has grown more impressive with the addition of Martin Schmitt-Lewen, Head of Technologies for Future Business, Heidelberger Druckmaschinen AG, and Gilad Tzori, VP Product Strategy, Landa Digital Printing, as keynote sessions at the conference, February 3–6, 2013, in Portland, Oregon.

The high-profile keynote speakers will be joined by more than 25 industry and academic presenters addressing developments in inks, paper, workflow automation, inkjet, flexography, lithography, Web portals, color measurement, printed electronics, and more.

Martin Schmitt-Lewen will present New Applications for Print.He’ll address the development of new print applications, including inline refinement for sheetfed offset presses, new combination printing processes for special effects, security features, and printed electronics. At drupa 2012 he was responsible for Heidelberg’s “Innovation Gallery” that showed future applications for print.

Gilad Tzori will present Nanography™—Changing the Face of the Mainstream Print Market. He’ll describe the technology behind Nanography and how it is poised to make digital printing competitive with offset in terms of quality, speed, and cost.

TAGA is ideally suited for technology officers, researchers, engineers, and other professionals who need thorough knowledge of the research and development efforts under way in many technology areas. 
Organized in 1948, TAGA is the only global professional technical association for the graphic arts industries. Take full advantage of the industry’s most in-depth look at the future of technology by coming to Portland, Oregon, February 3–6, 2013. Register by January 11, 2013 to take advantage of the Early Bird Discount. Visit for more information.
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The WOA Print Awards competition recognizes excellence in print and awards companies of all sizes—from all over the world—for their flawless pieces. A win for your company will separate you from the competition by showcasing your company’s superior printing capabilities.

The entry fee is only $25 per entry for U.S. companies!*

Recipients have used their winning pieces as leverage against the competition, and many have attracted new customers! The possibilities are endless with the WOA Print Awards!

 “Participating in the WOA Awards contest is rewarding in so many ways. We start thinking about next year’s entries before the current year’s awards are announced. Every exceptional piece we print is evaluated as a possible entry. We have a place in the morgue for WOA winners, and as the year progresses, it fills up. Selecting the entries is always a fun way to review our best work.”
—Steve Jackson, president, Western Web, Inc.

As an added benefit to the notoriety of a win, first-place winners will receive a complimentary registration for the 2013 Continuous Improvement Conference. This conference attracts more than 400 of your peers in the printing industry. It will feature networking opportunities and talks from experts in operational excellence. All first-place entries will be on display at this highly reputable conference, so enter your best pieces today!

Time is running out! Entries for the 2013 competition are due January 31, 2013. Visit for the 2013 WOA Print Awards Competition Brochure, including all contest categories, and more information on how to enter your pieces.

Please contact Justin Goldstein at 412-259-1806 or for additional information.

*For international companies, the entry fee is $100 per entry. 
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Below is an interview with Paul Cousineau, TAGA President. In this Q&A session, Paul explains the hidden benefits of the 65th Annual Technical Conference, what to expect of this year’s keynote presentations, and much more

Q: What level of understanding of the industry’s technological developments is required to benefit from the 65th Annual Technical Conference?

A: The TAGA Conference content appeals to a broad base of academics, technologists, manufacturers, and managers of technology. Some level of understanding of graphics and related industries is helpful, but I never fail to be amazed at the nuggets of information I walk away with every year at this conference—topics I don’t know enough about or should know more about, several of which ultimately benefit my company. The great thing about the conference is the experts are present and attendees are encouraged to network and have discussions with the speakers.

Q: A new addition to the conference this year is the addition of Technical Innovation Papers to the Scientific Papers. What can we look forward to from the addition of the Technical Innovation Papers?

A: Technical Innovation papers were added as a category by the TAGA Board to recognize unique applications and integrations of existing technologies that in and of themselves are innovative. It provides a forum for going beyond research or the invention of technologies to provide a forum for how technology can be applied and successful in a manufacturing setting.

Q: One of the major agenda topics of this year’s conference is inkjet technology. What are some of the exciting applications and changes in the inkjet industry?

A: There is a lot of activity and investment in inkjet technologies and consumables. Between workflows, print engines, and finishing, it was clear at DRUPA 2012 this process has the potential to become the next “major” printing process. The most exciting is the bumper crop of new ways to integrate these devices into manufacturing systems capable of producing a wide variety of products. Several inkjet technology leaders will be present at this year’s TAGA—come meet them, ask questions.

Q: How will understanding the new developments in technology impact an attendee’s day-to-day work performance?

A: Two words: understanding and networking.

Understanding. Each attendee has a different experience at the conference. They can participate as much or as little as they want. But it is the only conference I attend that has near full participation in every session. The content is that compelling—it leads to better understanding of what is behind the processes we use, and it helps the attendee to identify ways to apply this knowledge in their work careers.

Networking. Meet the experts, talk with them, engage them. Attendees can learn from others and take advantage of the informal sessions at the conference—there are several opportunities to network. In addition to experts from industry, TAGA has the highest concentration of professors, academics, and undergraduate and graduate students from top universities and colleges worldwide all in one event. The great part of establishing a relationship is the attendees build a network of experts they can tap throughout the year.

Q: What can you tell us about this year’s keynote speaker Lineup? (Bill Ray, Heidelberg and Fritz Bircher, Printing Competence Center, University of Applied Sciences Western Switzerland)

A: The keynote speakers are the leaders in their fields. TAGA stretches the boundaries of what is related to graphics, so you never know what to expect, whether it’s a discussion of synthetic photography or inkjet imaging of skin cells in a medical application. We have exciting keynotes this year, and the topics will span from looking at the technology horizon for printed electronics to the latest developments in inkjet technologies.

Q: This conference is now in its 65th year. What is TAGA’s role in technical innovation, and what technology do you think has revolutionized the industry?

A: TAGA’s role in technology innovation is in bringing about the forum and rigor to apply scientific methods to development of new ideas. If you go back in time, the seminal work to define new technologies in our industry started with TAGA and its members. This said, I think the technology that has influenced the industry the most is the micro-processor. This was an enabler to do more calculations than was previously possible and led to the development of the sophisticated process controls we use today to control the quality of the products we produce.

Q: What will attendees ultimately take away from this conference?

A: Attendees will come away from the conference with at least a half dozen new ideas and new contacts that will help them in their work over the next year.

The 65th Annual Technical Conference will be held February 3–6, 2013, in Portland, Oregon. Take this opportunity to explore emerging technology that will determine the industry’s future! Visit for more information or to register.Below is an interview with Paul Cousineau, TAGA President. In this Q&A session, Paul explains the hidden benefits of the 65th Annual Technical Conference, what to expect of this year’s keynote presentations, and much more
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In the first installment of our What Went Wrong series, we featured a problem sent to our labs this year. The printer tried a number of solutions (such as adjusting ink and water balance), and then sent it to our lab when the problem was still noticeable.

 We received several dozen responses from folks offering their diagnoses after viewing the image sent out via email and postcard.
The winning entry, from Juan Cortinas, a graphic arts instructor at Brackenridge High School in San Antonio, was selected at random from those that correctly identified the problem and cause. Juan’s prize was a $50 gift card or $200 worth of our lab services (he chose the card).
Our next What Went Wrong mystery is currently under way! If you’d like to try your hand at solving this one, Take a look at this image and submit your answer by email to with the subject line “What Went Wrong.” Good Luck!
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