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Mike Spataro
Works at Bank of America
Attended University of Hartford
Lives in Braintree, MA
57 followers|2,507 views
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Mike Spataro

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At Nielsen Conference in Tampa listening to Gunnard Johnson,a Director of Analytics at Google.
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Mike Spataro

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Mike Spataro

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Nice idea from our friends at BzzAgent.
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Work
Occupation
All things social media related
Employment
  • Bank of America
    SVP, Social Media Business Intelligence, 2013 - present
  • Nielsen-McKinsey Incite
    VP, Client Services & Development, 2011 - 2013
  • Weber Shandwick
    SVP, Interactive Marketing, 1999 - 2006
  • Visible Technologies
    VP, Client Services, 2006 - 2011
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Braintree, MA
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Tagline
Figuring out Google+ like the rest of you...
Introduction
Mike is a Senior Vice President of Social Media Business Intelligence for Bank of America and Merrill Lynch.
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Employed
Education
  • University of Hartford
    B.A., Communications
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Gender
Male
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Married
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Planning and Measurement Lacking in Social Media (Other Than That, Every...
doughaslam.com

The other end of the planning chain is measurement, which brings me to things I heard a few weeks earlier at the BlogWell event in Boston. T

JetBlue Flies App, Updates Sites To Personalize Travel
www.mediapost.com

JetBlue Flies App, Updates Sites To Personalize Travel - 02/07/2012

Cost to give '12 Days of Christmas' tops $100K
www.msnbc.msn.com

The price of partridges, pear trees and turtle doves has spiked, pushing the cost of every item mentioned in the carol "The Twelve Days of C

Apple shares break $500 for first time
pheedo.msnbc.msn.com

By msnbc.com staff Shares of Apple Inc have moved above the $500 level for the first time ever. The technology darling’s stock price has be

Jimmy Fallon and Brian Williams Slow Jam the Latest Occupy Wall Street News
gawker.com

Brian Williams occasionally stops off at Late Night to slow jam the news with Jimmy Fallon. Since Rock Center, Williams' new primetime show,

Your address book is mine: Many iPhone apps take your data | VentureBeat
feeds.venturebeat.com

Path got caught red-handed uploading users' address books to its servers and had to apologize. But the relatively obscure journaling app is

PepsiCo Picks 3 Bloggers as 'Correspondents'
www.mediapost.com

PepsiCo Picks 3 Bloggers as 'Correspondents' - 02/02/2012

With an App, Your Next Date Could Be Just Around the Corner
www.cnbc.com

Mobile dating app users say the services allow them to skip the more elaborate mating rituals of standard online dating, which seems to move

RIM Hit With Lawsuits After BlackBerry Outage
www.cnbc.com

Consumers in the United States and Canada have sued Research in Motion for a days-long service outage on BlackBerry devices that rippled acr

Facebook Flu? Why No Company Has Gone Public Since
www.cnbc.com

The Facebook flop has turned into the Facebook flu, with no companies going public since the social networking giant's May 17 debut and only

How Coca-Cola monitors social media
smartblogs.com

Coca-Cola has more than 500 brands. That’s a lot of customers and social media conversations. Which conversations matter to Coca-Cola?

iPad 3 is just months away; hold off on that holiday purchase
venturebeat.com

New information from iPad supply chain makers indicates that Apple is poised to launch the next generation of its tablet device in the next

Google+ Opened to Public
online.wsj.com

Google broadened its assault on rival Facebook by opening its Google+ online social network to the public.

MediaPost Publications OMMA Names Agencies Of The Year, Digitas Takes To...
www.mediapost.com

OMMA Names Agencies Of The Year, Digitas Takes Top Honors - 11/14/2011

Twitter CEO Dick Costolo: 2012 is going to be the Twitter election
venturebeat.com

2012 is going to be the Twitter election, Twitter CEO Dick Costolo said at the D: Dive Into Media event in Dana Point, California Monday nig

Is Social Media Killing the Website? | MarketingProfs Daily Fix Blog
www.mpdailyfix.com

With more and more businesses using social media to connect with their customers, why does anyone need a website anymore? MarketingProfs gue

Post-Diaster Retreat from Social Media Backfires on Carnival | DigitalNe...
adage.com

Carnival Cruise brass went silent too soon after a ship ran aground in Italy last month, allowing social-media comments to cast a negative p

Consumer Electronics Websites: Microsoft is Most Visited, but Apple has ...
blog.nielsen.com

Microsoft was the most visited Computer and Consumer Electronics brand in September 2011 with 93.8 million unique U.S. visitors, according t