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Beth Somplatsky-Martori
271 followers -
Fractional CMO Who Helps CEOs Translate Vision into Results | Marketing Consulting
Fractional CMO Who Helps CEOs Translate Vision into Results | Marketing Consulting

271 followers
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Beth's posts

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Chief Outsiders Welcomes Brand and Marketing Expert Deborah Fell to its Southeast Region hubs.ly/H01M4Dq0
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Like the idea of guilt free Alfredo sauce.
Alfredo sauce can be guilt-free when you pair it with Spaghetti Squash! Get the recipe via Food Network Magazine: http://www.foodtv.com/3t5ro.
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The No. 1 Question CEOs Must Answer before Setting their Digital Business Strategy (my latest post via +Chief Outsiders) #Innovation   #businessstrategy   

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Former Microsoft marketing executive, Stijn Hendrikse, explains the importance of using your own product.

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Are Market-facing Companies Better at Converting Opportunities into Growth? Discuss research results with +Pete Hayes of +Chief Outsiders   on #socialhangout 

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Read my latest article on Why You Should Spend More Time Evaluating Your Pricing via the +Chief Outsiders Growth Blog, which answers the questions, is there such a thing as pricing optimization? and what are the data sets and mathematical models are available to develop an optimal price strategy? #pricing   #price     

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In this eBook, Karen Hayward of +Chief Outsiders will help you to understand how to better align your sales and marketing functions – and how to arm them with the right types of tools and technologies to resonate with today's consumer, stock the sales funnel, incubate leads -- and more effectively close sales. 

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What Giraffes can Teach You About Building a Strategic Plan for Growth, is the third post my latest six part series. In this post, I discuss  the prerequisites for setting up the roadmapping or any other long-term strategic planning process. #businessplan   #strategy   #growth   

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What a great way to start a hot North Texas day.
Cool down and fuel up! These 5 breakfast ice pops are portable, refreshing and delicious: http://www.foodtv.com/3cgo7. 
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