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Rob McMillan
Works at Silicon Valley Bank
Attended California State University, Sacramento
Lives in Napa Valley, Napa, CA
255 followers|573,826 views
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Embezzlement in the wine business isn't a rare occurence. Why are wine companies targets for purple collar crime?
Is Anyone Looking? The wine business is filled with hard-working owners who are passionate about their craft. Never has there been an industry who's owners are more willing to work for almost nothing, just to be in the winery...
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Fraud In the Wine Business: A Repeating Story
Is Anyone Looking? The wine business is filled with hard-working owners who are passionate about their craft. Never has there been an industry who's owners are more willing to work for almost nothing, just to be in the winery club. No matter if you came in ...
Is Anyone Looking? The wine business is filled with hard-working owners who are passionate about their craft. Never has there been an industry who's owners are more willing to work for almost nothing, just to be in the winery...
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The Most Important Factor In Wine Club Success
The psychology and dynamics of consumer choice is complex. Economists can make it even more complex but one of the theories that I've always liked (it's a sickness) is the concept of marginal utility, and if you can hang with me here I want to use it as a b...
The psychology and dynamics of consumer choice is complex. Economists can make it even more complex but one of the theories that I've always liked (it's a sickness) is the concept of marginal utility, and if you can hang with...
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What's your winery worth today?
  Probably once a week someone asks me, what are multiples doing. What they are really asking is "are sales prices going up or down.." In financial analysis, the ROI of an investment often depends on the timing and amount of...
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What is the right format for a tasting room? Obviously the one that is more profitable but check out the results from the US Wine Conditions survey that bracket that success with some metrics.
“Today, our bodies are breaking down from obesity, high blood pressure, diabetes, cancer, depression and the cascade of health ills and everyday malaise that come from what scientists have named sitting disease.”~ James Levin...
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Why do employees think they can get away with embezzlement? Why is there so much fraud in the wine business?
Is Anyone Looking? The wine business is filled with hard-working owners who are passionate about their craft. Never has there been an industry who's owners are more willing to work for almost nothing, just to be in the winery...
1
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Rob McMillan

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If you have a wine club and send the same thing every shipment, decide what the club is going to get without offering choice, or don't track this one measurement - this is a post you should read.
The psychology and dynamics of consumer choice is complex. Economists can make it even more complex but one of the theories that I've always liked (it's a sickness) is the concept of marginal utility, and if you can hang with...
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Great piece...as usual!
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What is the state of wine valuations? Are they going up down or sideways?
  Probably once a week someone asks me, what are multiples doing. What they are really asking is "are sales prices going up or down.." As a banker I love that question because it means there might be a financing opportunity ...
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Rob McMillan

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How Much is Your Winery Worth Today?
  Probably once a week someone asks me, what are multiples doing. What they are really asking is "are sales prices going up or down.." In financial analysis, the ROI of an investment often depends on the timing and amount of the terminal or exit value.   Qu...
  Probably once a week someone asks me, what are multiples doing. What they are really asking is "are sales prices going up or down.." In financial analysis, the ROI of an investment often depends on the timing and amount of...
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Tasting room design and strategy. Which is the right way to go? Should you have a standing bar, a seated formal tasting or something else? Taking some information derived from the US Tasting Room survey we're tackling that question.
“Today, our bodies are breaking down from obesity, high blood pressure, diabetes, cancer, depression and the cascade of health ills and everyday malaise that come from what scientists have named sitting disease.”~ James Levin...
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People
Have him in circles
255 people
Ian Griffith's profile photo
Deborah Parker Wong's profile photo
Summer Riesling's profile photo
Michael Wangbickler's profile photo
Jo Diaz's profile photo
Alton Hoover's profile photo
Craig Camp's profile photo
Work
Employment
  • Silicon Valley Bank
    Founder, 1990 - present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Napa Valley, Napa, CA
Story
Tagline
Wine Banker on the West Coast.
Introduction
Silicon Valley Bank: Bankers to the US Fine Wine Industry. Wine Banker, Econ/Bus Analyst, Speaker, Father of 2, a little messy but have clean nails.
Education
  • California State University, Sacramento
    BS Business/economics, 1979 - 1981
  • Santa Clara University
    MBA, 1984 - 1987
Basic Information
Gender
Male