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Jacqueline Polanco
Works at Bright Switch
Attended Pontificia Universidad Catolica Madre Y Maestra
Lives in San Juan, PR
94 followers|17,586 views
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Jacqueline Polanco

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- Constantly innovate
Hangout Apps amp up Hangouts
Create a one-of-a-kind experience
Hangout Apps provide a brand canvas
Use the Hangout apps for unique experiences
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Jacqueline Polanco

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- Growing Retention and Loyalty
Your customers can be your brand champion on the web
+1's give your loyal fans a megaphone
Reach your customers with Google+ communities
Google+ enhances the post-sales experience
Offer help
Conversational posts serve as a sounding board to get feedback from customers
Customer Service can occur directly on a page
Monitor your reputation

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Jacqueline Polanco

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2. Win moments that matter
- Build awareness
Create an interesting digital presence for your business to generate interest
Create exclusive content using posts
Humanize your brand using Hangouts
Connect the online and offline world
Tap into digital communities relevant to your business
Launch new products live, gain fan loyalty

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Jacqueline Polanco

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Google+ aims to make all of Google better #gplusbusiness  
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Jacqueline Polanco

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NewBlogPost: Hubspot's 2013 Marketing Trends & Predictions [eBook]
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In her circles
440 people
Have her in circles
94 people
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Jacqueline Polanco

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- Enable better decisions
Measure the impact of recommendations
Social reports in Google Analytics: tie real dollar amounts to your social marketing
Set up micro conversions

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Jacqueline Polanco

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- Drive Sales
Personal connections play a key role in the consideration process
Drive sales with social content in search
Get the +1 button
Your fans recommendations at the right time & place with your message
Turn on social extensions
Google+ can enhance search and search ads
Add your page to AdWrods Sitelinks
Get creative about your social presence to capture user interest

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Jacqueline Polanco

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Google+ makes the web work for brands...

1. Uncover the right insights
- Hangouts alllows you to learn from your customer in a face-to-face interaction.
Host a focus group
Poll your followers
- Uncover insights with Ripples
Assess Google+ Ripples
Identify Influencers
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Jacqueline Polanco

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#gplusbusiness  Learn with Google: Building a Digital Brand with Google+ :)
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People
In her circles
440 people
Have her in circles
94 people
David Naylor's profile photo
Education
  • Pontificia Universidad Catolica Madre Y Maestra
    Marketing, 2004 - 2008
Basic Information
Gender
Female
Other names
Jacqueline Soto Ventura
Work
Occupation
Internet Marketing Strategist
Employment
  • Bright Switch
    Author, 2012 - present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
San Juan, PR
Previously
Oceanside, CA - Santo Domingo, Dominican Republic
Jacqueline Polanco's +1's are the things they like, agree with, or want to recommend.
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