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Orit Mutznik
Works at SEO
Attended SEOCollege
Lived in Buenos Aires
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Orit Mutznik

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It's that time... a brand new - and completely rewritten - version of the Quality Rating Guidelines for the Google raters, and there is a ton of insight and lots of hints about the kinds of things SEOs should pay attention to and change in the (probably near) future.  http://www.thesempost.com/google-rewrites-quality-rating-guide-seos-need-know/
Google has completely rewritten the Quality Ratings Guideline, the resource that their team of quality raters uses to rate websites for Google. This one is a brand new version, rewritten from the ground up, so it isn’t just a refresh of the old one (and most doesn’t even resemble any of the old Guidelines that …
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Keeping an eye on their biggest rivals. #GoogleTrends #BRA http://goo.gl/Fxad0A
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At Google I/O earlier this week, +Ilya Grigorik and I talked about how to implement HTTPS on all your sites. We covered a ton of topics like why you need HTTPS, how to deploy it correctly that doesn't impact website performance (we talked about HSTS, session resumption, SPDY, and more), and how to make sure your secure sites get indexed correctly (lots of indexing signals!). Check it out:

Google I/O 2014 - HTTPS Everywhere

We referenced some docs and tools. Here they are to dig into:

https://istlsfastyet.com/ (The answer is a resounding "yes")
https://wiki.mozilla.org/Security/Server_Side_TLS
https://www.ssllabs.com/

and, of course, https://www.google.com/webmasters/tools/
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Orit Mutznik
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עוד פוסט מצויין מבית טל פריהר, שממש גורם לך לחשוב (וגם, הוא השתמש בmeme שלי שתורם לעניין :))
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האינפוגרפיקה החדשה מבית גוגל על איך החיפוש עובד ועל המלחמה בספאם
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צ'ק ליסט לאופטימיזציה של מובייל
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אלטרנטיבות מעניינות לגיוון בקישורים
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Have her in circles
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Orit Mutznik

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Google's Matt Cutts on leave through October of this year

Matt Cutts announced on his blog that he is going completely off the grid and not dealing with anything Google related, i.e. his work, for the next four months or so.

http://www.mattcutts.com/blog/on-leave/

WHY? Family priorities.

When I joined Google, my wife and I agreed that I would work for 4-5 years, and then she’d get to see more of me. I talked about this as recently as last month and as early as 2006. And now, almost fifteen years later I’d like to be there for my wife more. I know she’d like me to be around more too, and not just physically present while my mind is still on work. So we’re going to take some time off for a few months.

And what about spam fighting?

Thanks to a deep bench of smart engineers and spam fighters, the webspam team is in more-than-capable hands. Seriously, they’re much better at spam fighting than I am, so don’t worry on that score.

Who's the next in line to take the hit for all the "evil" Google does?

+Barry Schwartz speculates:

Who will be the next poster-boy at Google to be slammed and blamed for Google's algorithm updates? Maybe +John Mueller? John did take the most recent hit for announcing the authorship change. Maybe it would be nameless and spread across Google as a team? It is unclear. But I think things are set up in a way that this can work. http://tgcafe.it/1qVXPu0

I say - good for you, +Matt Cutts!

ht +Joshua Berg +Barry Schwartz 

#mattcuttsonleave  
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Happy Thursday Everyone! Check-out this cool infographic that gives some contrast between the Old SEO and the New SEO.

source: http://digitalmarketingphilippines.com/holistic-seo-vs-the-old-seo-infographic/
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הסבר על האינפוגרפיקה של גוגל על איך החיפוש עובד
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כלים מעולים לעיצוב רספונסיבי
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המוזינר האחרון בנושא מובייל
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Have her in circles
310 people
Claire H.'s profile photo
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  • Bar-Ilan University
    Linguistics, 2004 - 2007
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Orit Sidi, Valeria Sidi
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