Profile

Cover photo
Claire Hawley
Works at Los Angeles Times
Attended University of Colorado, Boulder
Lives in West Hollywood
2,620 followers|5,089 views
AboutPostsPhotosVideos

Stream

Claire Hawley

Shared publicly  - 
 
Google+ Hangout calendar
1
Add a comment...

Claire Hawley

Shared publicly  - 
 
Business Page for LA Times
Hand-picked stories and more from the Los Angeles Times.
1
Add a comment...

Claire Hawley

Shared publicly  - 
 
Last night's Twitter #seochat had some good tips on using structured data and the newest markup vocabulary supported by search engines: microformats. Check out requirements here: www.schema.org

1) If you're using microformats or RDFa already, don't combine them.
2) If you're seeing good ranking results from microformats, don't switch
3) Use www.schema-creator.org for help
4) Use http://www.google.com/webmasters/tools/richsnippets to test rich snippets

Examples of it in use: attached search for U2 Concerts. Works for rich snippets for recipes, location, other info and is really useful in helping search engines parse data, increase CTR in the SERPS, but not necessarily any evidence that it impacts rankings at this time.

... may turn this into a blog post after a little more thought.
4
Bobby Bryant's profile photo
 
I agree with point number three. Here is my take on why I like the schema-creator by raven. http://hatrackmedia.com/implementing-schema-org-markup-schema-creator-plugin/
Let me know what you think. What are some more benefits you have found using this plugin?
Add a comment...
Have her in circles
2,620 people
Raju Yadav's profile photo

Claire Hawley

Shared publicly  - 
 
Los Angeles Times originally shared:
 
In case you missed this. Tech reporter +David Sarno was at the grand opening on Google's Santa Monica building last week. He came back with some cool photos: http://lat.ms/uu6btq
2
Add a comment...

Claire Hawley

Shared publicly  - 
6
Add a comment...

Claire Hawley

Shared publicly  - 
 
As if y'all need more tips for using Google+... I started a list of posts.
4
James Field's profile photoEric Shafer's profile photochristopher Sherman's profile photomyke adams's profile photo
4 comments
 
Hey
Add a comment...
People
Have her in circles
2,620 people
Raju Yadav's profile photo
Education
  • University of Colorado, Boulder
  • Durango High School
Basic Information
Gender
Female
Work
Occupation
Search, Social Media, Product Marketing
Employment
  • Los Angeles Times
    Director, Audience Acquisition, 2011 - present
  • ConsumerTrack, Inc
    2008 - 2011
  • The Walt Disney Company
  • Digital Synergy
  • Xilinx
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
West Hollywood
Previously
All Over - Durango, CO - Kalispell, MT - Farmington, NM - Boulder, CO - Denver, CO - Houston, TX