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Claire Hawley
Works at Los Angeles Times
Attended University of Colorado, Boulder
Lives in West Hollywood
3,272 followers|10,030 views
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Claire Hawley

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Hand-picked stories and more from the Los Angeles Times.
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Last night's Twitter #seochat had some good tips on using structured data and the newest markup vocabulary supported by search engines: microformats. Check out requirements here: www.schema.org

1) If you're using microformats or RDFa already, don't combine them.
2) If you're seeing good ranking results from microformats, don't switch
3) Use www.schema-creator.org for help
4) Use http://www.google.com/webmasters/tools/richsnippets to test rich snippets

Examples of it in use: attached search for U2 Concerts. Works for rich snippets for recipes, location, other info and is really useful in helping search engines parse data, increase CTR in the SERPS, but not necessarily any evidence that it impacts rankings at this time.

... may turn this into a blog post after a little more thought.
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Claire Hawley

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Once every four years, always on Feb. 29, the downtown L.A. restaurant Border Grill becomes for an evening a reprise of City Restaurant, the La Brea Avenue dining room that launched its chefs, Mary Su...
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In case you missed this. Tech reporter +David Sarno was at the grand opening on Google's Santa Monica building last week. He came back with some cool photos: http://lat.ms/uu6btq
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Guess this site isn't needed anymore... http://www.whenwillamywinehousedie.com/
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As if y'all need more tips for using Google+... I started a list of posts.
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Have her in circles
3,272 people
luka lika's profile photo
arun kumar's profile photo
Ketan Patel's profile photo
Ig Kovers's profile photo
‫محمد البرهمتوشي‬‎'s profile photo
Luis  Mendez's profile photo
jhony febrian's profile photo
hassan araby's profile photo
ShivShakti Shukla's profile photo
Education
  • University of Colorado, Boulder
  • Durango High School
Basic Information
Gender
Female
Work
Occupation
Search, Social Media, Product Marketing
Employment
  • Los Angeles Times
    Director, Audience Acquisition, 2011 - present
  • ConsumerTrack, Inc
    2008 - 2011
  • The Walt Disney Company
  • Digital Synergy
  • Xilinx
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
West Hollywood
Previously
All Over - Durango, CO - Kalispell, MT - Farmington, NM - Boulder, CO - Denver, CO - Houston, TX