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It was an exciting last week for Torque client, Jarden Life Sciences, at the 11th Annual Cold Chain GDP and Temperature Management Logistics Global Forum (high five to anyone who can say that back five times fast). Most of the week was spent showing off at the McCormick Place tradeshow event with a new brand, an impressive video, and a standout booth designed by your friends here at Torque.
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For more information on the tradeshow, check out Jarden's blog: http://bit.ly/16tmCxl
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Following the Langham guest and the bellman down the Mag Mile was sure a site to see! The pretty pink spectacle was to promote the grand opening of The Langham Hotel in Chicago. We actually witnessed one of the real Langham bellmen pull one of the pink baggages off the cart (which were glued and buckled down) because he was so eager to help the pretty lady in pink. Did you spot the cart last week?

#chicagohotels   #thelangham   #prettyinpink   #chicago  
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The importance of brand design is explained simply by one of our very own in house experts Kevin Masi - http://bit.ly/19TbREp
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We received various awards for our work in healthcare advertising presented by the Healthcare Marketing Report
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Watch out Wacker! The Torque team is hitting the streets, creatively marketing one Wacker Drive building after another including the Willis Tower, 101 Wacker, and 29 S Wacker. Our next project with be for a monumental tower that one of the top 5 global consulting firms calls home. We will be revealing exactly which Wacker building that is soon enough! In the mean time, take a peek at some unique mailers we put together for another Wacker Drive building: The Civic Opera House.
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As countless rounds of Ping Pong have proven, here at Torque, we know what to do when the ball is in our court. #MacroMonday
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shoutlet is too expensive--what's your favorite mid-size social media automation and analytics platform?
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Champagne was flowing at The Refinery's grand opening last week. If you haven't yet, check out the newly launched website that we've designed for the restaurant - http://oldtownrefinery.com/. A special thanks to Thinkleigh Photography for the amazing images on the website - http://www.thinkleigh.com/
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We are very excited for Social Media Week in Chicago! We hope to be seeing you at one of the many intriguing panels at the end of this month. #SMW13 
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Today was the grand opening of The Langham Hotel in Chicago. We're creating a buzz with the take over of the Tribune (http://trib.in/15gZLEv) and more fun events around the city to come! 
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Inspired by guest blog post by Sam Mock on the reinvention of brands, Chuck Coppola of First Business News came to us seeking our opinion about the future of independent book stores. He caught up with Kevin Masi to tap his expertise on the subject, which includes having directing Torque's marketing for Borders for five years, launching their first eCommerce website and helping the bookseller garner an award Music Retailer of the Year. Torque currently works on a variety of marketing initiatives for the Follett company's university book store management group. "Niche booksellers have an opportunity to re-invent themselves to address the human desire to touch materials, and to come together in places where they can share and discover new ideas," commented Kevin. 

Read the article; http://bit.ly/13T0i0R see the First Business News story
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Torque is proud to have 2 of our team members working with EPIC: Engaging Philanthropy, Inspiring Creatives, a non-profit organization that pairs talented marketing volunteers with nonprofits in need of creative help. Join us tonight as we showcase the rebranding of Crushers Club, an amazingly successful organization that is helping Englewood youths get off the war-torn streets by giving them a chance to redirect their lives through boxing. Crushers Club is taking a stand against Chicago gang violence by offering these easily influenced children another option.

http://crushersclub.org/
https://www.facebook.com/Sallyserves7
https://twitter.com/crushersclub
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In their circles
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33 people
Jason Borkowicz's profile photo
Jay Sullivan's profile photo
M. Smith's profile photo
Jennifer Linton's profile photo
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Brand marketing agency serving organizations facing tough competition.
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Torque is a digital marketing agency in Chicago, Illinois. 
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