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Institute of Practitioners in Advertising
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UK professional body for advertising, media and marketing communications agencies.
UK professional body for advertising, media and marketing communications agencies.

212 followers
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Adspend growth forecasts downgraded despite sharp uplift in marketing budgets in Q2 2016 http://ow.ly/E8yC302ezB1 #BellwetherReport
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With just under two weeks until our 2016 Commercial Conference, David Meikle, founder of independent marketing management consultancy Salt, explains why getting on top of commercial issues can make all the difference to an agency’s overall wellbeing. http://ow.ly/9UiN301zC3u
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Brands, academia and the communications industry launch landmark initiative to fuel business success. http://ow.ly/drSC300mmDD #EffWeek
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Fighting back against online fraud. The IPA, ISBA and IAB UK unite with new guidance from JICWEBS. http://ow.ly/3EtU3009QwC #OnlineAdvertising #DigitalFraud
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Expectations can be high when marketing managers and tech start-ups meet for the first time. Ken Valledy shares his top 10 ‘first date’ surprises. http://ow.ly/4n9dJI
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Jeremy Basset, Head of Unilever Foundry, on closing the gap between brands and tech startups. http://ow.ly/4mTekS
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Felix Morgan & Dan Machen on why treating tech start ups as genuine partners rather than headline generators is the key to relationship success. http://ow.ly/4mNPkL
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Richard Fearn, Director of Friday Club London, offers advice on how to track down the UK’s smartest tech start-ups. http://ow.ly/10CvHg
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Dominic Mills explores agency/ #techstartup relationships and how it's time to start turning tech ‘talk’ into tech ‘action”. http://ow.ly/10wEgp #IPAStartingUp #StartUp
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Don't miss out on the opportunity to win advertising's most coveted Effectiveness award. Deadline 15 Apr. http://ow.ly/10rCpP
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