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Amy Ziari

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Particularly timely given the #worldslongestinvoice campaign today

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Cool outline of what content market asset to pair with your communication goal. Many of the suggested distribution channels are off though

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If you were an outcast in high school, this puts it all in perspective.
When I was younger and people were mean to my brother, I would do things like yell at them and hit them over the head with text books. Now, I take it to the Internet.

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A few years dated, but this is a GREAT article by Dow Jones/MarketWatch on the realities of PR firms "announcing" funding in the age of the electronic filings, and why media (not PR) is often first to the punch More reason for startups to have a release primed as much as possible before anything is filed
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