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Yes Lifecycle Marketing

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10 ways to strategize and implement a winning #marketing campaign – more from @yeslifecyclemkt here: http://bit.ly/1GILBgq
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Yes Lifecycle Marketing

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Download our new whitepaper on building a multichannel marketing database.  In it, you'll learn why data management is important, the need for 3rd party resources to manage data integrity, and how to use triggered messaging in your multichannel campaigns.
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Marketers' are more and more becoming victim to having too many cooks in the kitchen - so to speak.  In this comprehensive study, learn why it is imperative marketers' consolidate the amount of agencies and providers they work with: http://bit.ly/1JD59Tq
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Yes Lifecycle Marketing

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Did you know that bad data costs U.S. businesses billions of dollars each year?  The need for companies to implement a data hygiene strategy will be more important as consumers start to manage their interactions with companies.  Download this whitepaper for some quick tips to help get you started!
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In our newest blog post, we discuss how marketers can improve profits and ROI by implementing a marketing framework.  Check it out!
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Yes Lifecycle Marketing

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Retail marketers are looking to invest in technologies that increase the experience of the consumer.  Read more in this survey report conducted by Yes Lifecycle Marketing: http://bit.ly/1fXUWX4
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Yes Lifecycle Marketing

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Big Data in 2015: http://bit.ly/1JmnxDB
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Yes Lifecycle Marketing

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This, is how you can improve your customer experience - quickly: http://bit.ly/1daPKzZ
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Yes Lifecycle Marketing

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Need to become more customer-centric? The key lies in your data. Find out more in this new whitepaper on managing your customer data: http://bit.ly/1EoX8ls
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Yes Lifecycle Marketing

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Our president, Michael Fisher, discusses social advocacy and attribution with Direct Marketing News' Editor-in-Chief, Ginger Conlon.
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As the lines between on-line and off-line marketing have blurred, dynamic recommendations have become more and more relevant to a marketer’s overall strategy.  Answering the question, "Based on who you are, what should you do next?" dynamic recommendations provide the framework to encourage the customer or prospect to take the next action....by suggesting what that "action" should be. Find out more here http://bit.ly/1qQBPTM
As the lines between on-line and off-line marketing have blurred, dynamic recommendations have become more and more relevant to a marketer’s overall strategy. Answering the question, "Based on who you are, what should you do next?" dynamic recommendations provide the framework to encourage the customer or prospect to take the next action....by suggesting what that "action" should be.
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Yes Lifecycle Marketing

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Download our new whitepaper on building a multichannel marketing database.  In it, you'll learn why data management is important, the need for 3rd party resources to manage data integrity, and how to use triggered messaging in your multichannel campaigns.
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Powering Intelligent Interactions
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Bringing together multichannel marketing platforms and data, with creative and strategy services, delivered via a single solution provider
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