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Jordan Furlong
990 followers -
Legal Market Analyst and Forecaster
Legal Market Analyst and Forecaster

990 followers
About
Jordan's posts

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"All that’s really happened so far is that corporate clients have become rather more stringent about outside counsel budgets and have begun to use alternative suppliers more frequently. Those measured steps alone have been enough to eviscerate profit margins in many law firms. Imagine what will happen when clients start to get serious." My newest blog post at Law21. 

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What is your law firm optimized to produce? If it's like most firms: revenue, profits, and prestige, all for lawyers. Now, what if you instead optimized your firm to build trust with your clients? My newest blog post at Law21 describes what you'd do to achieve that. 

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Demand is shrinking at law firms, yet corporate clients are growing their legal spend. How can we explain this? By looking closely at what clients are buying these days, and comparing it to what law firms are offering. My newest post at Law21. 

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"I’m just guessing here, but I doubt that most clients enjoy being regarded as an asset to be passed on to the law firm’s next generation, like a sacred relic or a family heirloom. The days when the firm could simply assume the client’s continued patronage following a partner transition are done." My newest post at Law21: 

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What do third-party litigation financing and public ownership of law firms have in common? They're both producing test cases that force us to ask ourselves the "why" and "what if" of legal innovation. My newest blog post at Law21.

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Not one, not two, but five articles by me are linked in my latest Law21 post. Law firm consolidation, accountants in the legal space, what lawyers can learn from Uber, and more: 

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What does partner status really provide to lawyers? What do partners really provide to law firms? The answers to both these questions are changing, and that will have major repercussions. My newest blog post at Law21. 

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“Let me explain” = “You probably didn’t understand the complex and clever thing I just said, so let me restate it in terms you’re likelier to understand.” 

My new column for Stem Legal: Stop Saying That! 6 Phrases To Drop From Your Written Work: 

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Is your firm's newsletter or blog filled with turgid case comments and stultifying legislative updates written by lawyers, for lawyers? (That's a rhetorical question.) Try this instead: Invite Your Clients To Co-Author Your Firm’s Content. My newest post for Stem Legal's Law Firm Web Strategy blog. 

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My newest legal market report is a "Lonely Planet" travel guide to the legal providers and lawyers careers of the future, published by Lawyers On Demand and available now!
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