Only through taking bold action and direct experience can we see if this lifestyle is all it's cracked up to be.....
- eCommerce Warriors LLCFounder, 2011 - presentHelping Magento Retailers Increase Conversions
- X Studios Inc.Director of Digital Strategy, 2011 - presentX Studios is a well known web development firm with Fortune 500 clients. I'm responsible for creating the company's digital marketing strategy and department, managing pay per click accounts and overall digital marketing strategy and implementation for clients.
- Obscuria Gothic ShopOwner, 2004 - 2013Obscuria was an online shop focusing on specialty giftware, jewelry & home decor, running on a heavily customized Magento platform with integrated order management systems. Inventory was a combination of physical stock and drop shipping.I created the concept, and managed all SEO/SEM, PPC Pay Per Click, Google Analytics social media, product sourcing, content creation, email marketing, inbound marketing, print advertising, inventory management, conversion rate optimization, outsourcing systems, trade show booth setups, accounting with QuickBooks, copywriting and design.I did this for 8 years, while also working full time.In it's prime, it was organically #1 or #2 for Gothic Shop, Gothic Store and Dragon Collectibles.
- AppSoft DevelopmentSenior SEO Engineer, 2009 - 2011Managed over $500,000/yr in SEO/PPC accounts, in addition to new hire selection and training for the SEO department. Daily tasks included link building, client reporting, PPC AdWords management, website architecture analysis and local search marketing. During my time here, I migrated over 100 client accounts into Raven Tools and became Google AdWords/Analytics certified.
I am a Google Analytics, AdWords and Optimizely certified professional who keeps current with industry changes..
I'm the founder of eCommerce Warriors, - helping Magento retailers increase conversions and my personal location independent lifestyle digital nomad blog is Nomad40 (no longer updated).
- Johnson & Wales UniversityCulinary Arts, 1994 - 1996
- DeVry UniversityComputer Information Systems, 2000 - 2002
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