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ad:tech SF  #adtechSF
ad:tech SF May 20-21, 2015. San Francisco, California. “Everything in media is in the process of transforming. Programmatic is still in the process of changing.” ~ Jeff Green, The Trade Desk. “The only sure route to value is becoming one with customers and their experience, regardless of ...
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Experiential Marketing Summit, part 2 #ems2015
Experiential Marketing Summit May 11-13, 2015. San Francisco, California. “We've acquired different audiences as we've acquired different companies—we need to target them with different experiences.” ~ Paul Salinger, Oracle. “I feel like I won a Willy Wonka golden ticket, but I'm a diabetic!
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TechCrunch Disrupt NY May 4-6, 2015. New York, New York. “You can't force community. You have to let it grow.” (on growing the community) ~ Adam Neumann, WeWork. “Beijing will be bigger than Silicon Valley, if it isn't already.” ~ Dave McClure, 500 Startups. “Anonymity creates this level playing ...
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Ad Age Digital Conference  #AAdigital
Ad Age Digital Conference April 14-15, 2015. New York, New York. “90% of data is crap—you must understand the context to make it useful.” ~ Julie Fleischer, Kraft. “If the outside is moving faster than the inside, the end is near.” (re how Kraft motivated internal change) ...
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4A’s Transformation, part 7  #4AsTransformation
4A's Transformation Austin, Texas March 22-25, 2105. “Native must be transparent and labeled as such EXACTLY. Make clear disclosures or feel wrath of the FTC.” ~ Chris Hercik, Time Inc. “In a few years, the word programmatic will go away. It'll just be advertising.” ~ Peter Naylor, Hulu ...
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4A’s Transformation, part 5  #4AsTransformation
4A's Transformation Austin, Texas March 22-25, 2105. “Every single person here: agency, client, tech company, is facing the challenge of digital.” ~ Tim Armstrong, AOL. “The bear will catch the slowest person, so you better be able to run FAST (and be flexible).” (re the advertising industry) ...
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Internet Week New York #IWNY
Internet Week New York May 18-21, 2014. New York, New York. “If your content is really amazing, it will find an audience.” ~ Ellen Horne, WNYC Radiolab. “We have a very low rate of female entrepreneurs because only 6% of VC funding goes to them.” ~ Ari Horie, Women's Startup Lab ...
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Experiential Marketing Summit #ems2015
Experiential Marketing Summit May 11-13, 2015. San Francisco, California. “Keep pushing the boundaries. Keep feeling uncomfortable.” ~ Dima Ivanov, Bacardi. “The entire landscape for B2B sponsorships has totally changed.” ~ Adam Lippard, GMR. “Rightsholders are relying on technology business ...
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PUSH Tech 2020 Summit  #PUSHTech2020
PUSH Tech 2020 Summit May 6, 2015. San Francisco, California. “This isn't rocket science. It's harder.” ~ Brian Krzanich, Intel. “There is not a talent deficit, but an opportunity deficit.” ~ Rev Jesse Jackson. “Dr. King never saw a cell phone—but we were locked out then, and (in tech) we are ...
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4A’s Transformation, part 8  #4AsTransformation
4A's Transformation Austin, Texas March 22-25, 2105. “I believe Facebook will be the number one video platform.” ~ Jan Rezab, SocialBakers. “Spot the doubling patterns, and layer solutions on top of them.” ~ Salim Ismail, Singularity University. “The smart phone in your pocket has all the ...
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4A’s Transformation, part 6  #4AsTransformation
4A's Transformation Austin, Texas March 22-25, 2105. “This is all about the potential of Programmatic, which is really just a tactic 4 addressability.” ~ Amanda Richman, Starcom. “We want to do next year, what those other superbrands took decades to achieve.” ~ Jonathan Mildenhall, Airbnb ...
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4A’s Transformation, part 4  #4AsTransformation
4A's Transformation Austin, Texas March 22-25, 2105. “If we were to take brands out, there wouldn't be any Pinterest—2/3rds+ of content is from companies.” ~ Kevin Knight, Pinterest. “30 Billion Pins have been put into 750M Boards on Pinterest.” ~ Kevin Knight, Pinterest ...
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Big ideas for short attention spans--Sharing the best quotes from the latest events....
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Big ideas for short attention spans--sharing the best quotes from the latest events, via Twitter, our website, and now on Google+.
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