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Srinivas Penumaka
131 followers -
Product Marketer, Entrepreneur, Co-founder of ReadyPulse. Excited about solving social marketers' problems.
Product Marketer, Entrepreneur, Co-founder of ReadyPulse. Excited about solving social marketers' problems.

131 followers
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Srinivas's posts

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We continue to get coverage on Geekwire on our funding announcement. Exciting!!!

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Join us on Google+

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Great to be on Google+. Add ReadyPulse Google+ page to your circles. We are in beta. Sign-up at www.readypulse.com

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Very interesting post on blockbuster's twitter usage to get Netflix customers.

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A very interesting post on how to treat employees in a startup, a private email to Airbnb founders from one of the prospective investors

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Kindle Fire seems to be exciting all people except competitors, but is it premature to right off Win 8 tablets?

With a $199 Kindle Fire, there seems to be a lot of excitement on what future can hold for Amazon. With its stranglehold on content, services and distribution from its most popular web site, Amazon is stand to gain where as other platform providers that rely on disaggregated value chain don't seem to be enjoying the same advantage. Is this a case of Apple redone with a perfect orchestration? Coming to think of Apple vs. Amazon, Amazon doesn't need to depend on the content and services from 3rd parties.

All pundits have become excited in comparing Amazon Fire with all other competing products like RIM's Playbook and yet to be borne Microsoft's Win 8 tablets with metro look. While HP and RIM don't really stand a chance against the backdrop of $199 Kindle Fire, Microsoft Win 8 tablets may make some rumblings assuming Win 8 tablet is a better platform than Android Honeycomb, which didn't seem to matter, despite enthusiasm exhibited by Android fanboys. So, how should MS think about tablet war assuming that it is still serious about it. One way is to refer to Xbox type situation, where they ultimately (supposedly) won after sinking billions into it, saying things are just starting, we are here for the long run, and we are going to win because we are Microsoft. Unfortunately, the best (strangled) partners, i.e., OEMs have gone as far as possible away from Microsoft and are already in the camp of Android. However, now that they have no differentiation against other Android tablets and can't compete on the total package Kindle Fire can give (which is based on Android), they may have to turn to Win 8 for their tablet strategies.

What can MS do to make any dent here? In addition to Win 8 platform and potential OEM partners that are willing to walk with it in to the tablet war, it badly needs a services partner that can make a compelling experience overall. Will that be a partnership with retailers and content providers like Best Buy and/or Yahoo that can potentially fill the services and content void? Or will it be some sort of coup with Facebook, which is more closer than many others?
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