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Hobo SEO

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given enough time, most seo tests I run are inconclusive on a granular level but I always learn something. I am looking at a great test atm
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Hobo SEO

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Search Engine Optimisation in 2016 is a technical, analytical and creative process to improve the visibility of a website in search engines, with the aim of driving more potential customers to it.

These free SEO tips will help you create a successful SEO friendly website yourself, based on my 15 years experience making websites rank in Google.

Read: SEO Tutorial For Beginners 2016
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Hobo SEO

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John Mueller of Google has recently clarified, with examples, that there is:“No duplicate content penalty” but “We do have some things around duplicate content … that are penalty worthy“

Read: Duplicate Content SEO Advice From Google
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Hobo SEO

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Low-quality content on a website can affect the ranking of an entire website. See how to deal with it.

Read: Identifying Which Pages On Your Own Site Hurt Or Help Your Rankings
Low-quality content on a website can affect the ranking of an entire website. Find out how to identify it.
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Hobo SEO

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While UX, we are told, is not literally a ‘ranking factor’, it is useful to understand exactly what Google calls a ‘poor user experience’ because if any poor UX signals are identified on your website, that is not going to be a healthy thing for your rankings anytime soon.


Read: ‘User Experience’ is Not A Ranking Factor But Is Mentioned 16 times in Google Quality Raters Guide
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Hobo SEO

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I list here some of my favourite entry-level SEO tools.

These are time-saving tools I use, have purchased or can recommend. Free browser extensions, cloud-based online tools and paid desktop software packages.

The best SEO tools will save you valuable time, can provide you with insight and can quickly help you explore challenges and opportunities.

The caveat being, of course, you will need some degree of experience to get the very most out of them.

Read more - Best SEO Tools for 2016
IN-DEPTH REVIEWS & RECOMMENDATIONS - The best SEO tools for beginners to use in 2016.
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Hobo SEO

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make notes on actions u take with any website. months, or years later, they turn out to be experiments u can look at. serendipity follows.
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Hobo SEO

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What Is The Best Screen Size To Design For?
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Hobo SEO

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Sometimes, Google turns up the dial on demands on ‘quality’, and if your site falls short, a website traffic crunch is assured. Some sites invite problems ignoring Google’s ‘rules’ and some sites inadvertently introduce technical problems to their site after the date of a major algorithm update, and are then impacted negatively by later refreshes of that algorithm.


Read: When your site loses out to an algorithm change:
Why has a site lost traffic from Google? Find out.
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Hobo SEO

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See - Example ‘High Quality’ Ecommerce Site From Google Search Quality Rating Guidelines 2015
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Hobo SEO

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Google has a history of classifying your site as some type of entity, and whatever that is, you don’t want a low-quality label on it. Put there by algorithm or human. Manual evaluators might not directly impact your rankings, but any signal associated with Google marking your site as low-quality should probably be avoided.

Read More - When is the ‘Low’ And ‘Lowest’ Quality Rating Appropriate for a Website?
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Hobo SEO

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Now that Google Chrome is imminently planning on marking your website ‘insecure’ if it is NOT HTTPS, it is probably time to make switching to HTTPS a priority if it hasn’t been up to now.

Read: Switch Your Website To HTTPS
Conversion Killer? Google Chrome is preparing to mark HTTP sites as 'insecure' to its users.
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Welcome to Hobo SEO on Google+
Introduction
The Hobo seo company. We do search engine marketing and Wordpress web design!
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0845 094 0839
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