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Craig Bradford
Lives in London
2,624 followers|45,984 views
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Craig Bradford

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+Distilled are hiring an experienced PR consultant. If you're interested or know someone that might be, take a look.
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Hey Craig, do you know anyone SEO who might fancy working in Australia? 
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My latest post on the Moz blog. There's a handy tool for free as well. #analytics   #CRO  
 
Today on Moz +Craig Bradford explains the main aspects of planning, monitoring and interpreting CRO results. You don't want to miss it!
Without a basic understanding of statistics, you can often present misleading results to your clients or superiors. In this post I want to cover the main aspects of planning, monitoring and interpreting CRO results so that when you do roll out new versions of pages, the results are much closer to what you would expect. I’ve also got a free tool to give away at the end, which does most of this for you.
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Hi Craig,  thanks for sharing - great read!  The link to Tom's xls seems to be broken though. Ivan
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Big picture stuff on what we think +Starbucks Coffee  could be doing better in the online world.
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Great job from +Ian Lurie and the rest of his team on creating this. One to bookmark.
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Thanks for sharing +Craig Bradford! I'm going to bookmark and look through again to give a think if I should pull anything else for the Shutterstock content audit ill be doing (hi +Benjamin Estes :).

One HUGE part Ian is missing is customer research. I really hope his team does some form of this. I think The data is great, but his exclusively quantitative approach is going to miss things that the qualitative data from talking to your customers gives (and you can get quantitative from them too).

In all honesty reading this was a bit validating that there's an opportunity for distilled to carve out a USP here in developing content strategies with a sophisticated level of both qualitative and quantitative data. 
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Amazing pictures of a rescued cheetah cub. 
 
MEET NARA: Rescued Cheetah at Samara
Samara Private Game Reserve, Karoo / Eastern Cape (South Africa)

#africa   #southafrica   #wildlife   #safari   #travel   #cheetahs   #conservation   #samara   #samaraprivategamereserve  
Samara Game Reserve The Great Karoo, Eastern Cape / South Africa On Friday the 14th of June 2013, a tiny little cheetah cub was born to Bellini, one of the wild cheetah females at Samara.  Unlike S...
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Have him in circles
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Craig Bradford

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My latest post on the +Moz blog. Make sure you're not making these common mistakes with your data.
Feel like Google Analytics is giving you bad data? Learn about the settings and bugs that could be tripping you up.
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Distilled's resident wordsmith +Harriet Cummings's recent Tone of Voice guide gets a nice little mention in this top post from +Buffer on finding your social media marketing personality: http://dis.tl/Qg1hSX
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My post on the Moz blog. If you didn't see my Searchlove presentation, I covered this and more. Have a look at the presentation on Slideshare: http://www.slideshare.net/DistilledSEO/craig-bradfordsearchlove-london-2013
 
Treat Your Marketing Channels like a Soccer Team

You wouldn't place all your soccer players at the goal for the entire game, so why place all your resources at the end of the funnel?

Good post by +Craig Bradford http://moz.com/blog/treat-your-channels-like-a-soccer-team
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Love this, via +Dharmesh Shah . Think my favourite is the Windows one.
 
http://trendland.com/if-corporate-logos-were-honest/ Some of these are really clever.
I think it is safe to say that my generation is fed up with corporations. Why? My personal guess is that corporate life is akin to life as a rat in a cage, especially with CEOs few and far between ...
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I like the Porsche one!
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Craig Bradford

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Couple of key dates to add to your GA annotations. Good post explaining the changes.
Starting Thursday 7/30, we noticed that the Dark Google problem plaguing iOS and Android mobile searches was no longer happening.
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Have him in circles
2,624 people
Stephen Wangaru's profile photo
vikas kumar's profile photo
Anthony Klatch's profile photo
Rashmi G (Sell With PPC)'s profile photo
Debbie McKenzie's profile photo
Shinji Tanaka's profile photo
Ben Lloyd's profile photo
Sonny Bradley's profile photo
Terry Hope (SolarCross)'s profile photo
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SEO Consultant
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Introduction
Originally from Scotland but now living in London. I moved to London to start work at Distilled as an SEO consultant. Lover of sports, but would rather be playing that watching.
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Unbelievable meal! I had the baseball cut top sirloin. For wine lovers they have a huge selection to choose from and the atmosphere is excellent. Could recommend highly enough.
Food: ExcellentDecor: ExcellentService: Excellent
Public - 2 years ago
reviewed 2 years ago
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