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James Laws
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The truth is I’ve never been a solo founder. At least not of anything that had the potential to really take off. I have started things with others and then found myself picking up all the slack and eventually doing it all by myself. Based on that…

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When I was an employee people would say that I had a really strong work ethic, but when I left the office and was working on my own thing, most thought I was obsessive. I’m a driven individual. I have a few interests outside of my work, but work is also…

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Leading up to CaboPress I felt increasingly guilty… I mean… Cabo. For a “conference”! I received similar responses from everyone I told, a healthy dose of skepticism and an eye roll were normal, and by the time we got to the airport I wasn’t sure if we’d…

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There are a few ways one can raise their profile and get noticed in any community. This is an important skill as it pertains to business. You can be loud. You can be opinionated. You can be prideful and arrogant fighting injustices that only exist in your…

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Deciding what get’s released as a paid add-on and what get’s rolled right into the free core plugin may be one of the most challenging things in your add-on business’s success. There are a number of different views on this topic but the two most common…

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I could provide you a hundred great reasons why the add-on business model is one of my favorites, but today I’m only going to give you one. Building Loyalty Ever stopped to think why Apple users are so loyal? Why almost all they use are Apple products?…

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I get a great deal of questions on how to be successful with the “freemium + add-ons” business model. I suppose the word has started to get out that Ninja Forms is doing really, really well and they want to know how we did it. The truth is we’re still…

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There is a pitfall with being successful that is very dangerous because most never see it coming. It’s subtle at first and sneaks in under the radar with the success itself. Sure, for some it’s already latched itself onto it’s host far before the success,…

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I have a love/hate relationship with the idea of affiliates. On one hand I’m not a fan of people only promoting my products because I’m offering them money to do so. On the other hand, if I believe in the products that I provide what do I care who sent…

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Our most popular product, Ninja Forms, is extremely powerful and flexible. I firmly believe it is the most feature rich free WordPress form building plugin available. But it’s not perfect. We’ve been thinking a lot about user experience over at the WP…
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