Profile

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Tim Wilson
Works at Web Analytics Demystified
Attended The Massachusetts Institute of Technology
Lives in Dublin, OH
753 followers|10,980 views
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People
Have him in circles
753 people
Ley Sip's profile photo
Melissa Dorko's profile photo
Work
Occupation
Digital Marketing Analyst
Employment
  • Web Analytics Demystified
    Partner, 2013 - present
  • Clearhead
    Vice President of Analytics, 2012 - 2013
  • Resource Interactive
    Director of Measurement and Analytics, 2009 - 2012
  • Nationwide Insurance
  • Bulldog Solutions
  • National Instruments
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Dublin, OH
Previously
Sour Lake, TX - Boston, MA - Austin, TX - Sour Lake, TX
Story
Introduction
I'm a data geek. Primarily focused on marketing data. And, well, let's be honest, primarily focused on digital marketing data -- web analytics, social media analytics, email, and such.
Bragging rights
Hiked 2,100 miles from Georgia to Maine on the Appalachian Trail
Education
  • The Massachusetts Institute of Technology
    1993
  • Massachusetts Institute of Technology
Basic Information
Gender
Male
Relationship
Married
Other names
Tim, Timothy, Gilligan, T-Willey, Slim

Stream

 
300 million active users? Really?! I think this is my first action on Google+ in at least six months. So...my lack of activity maybe is an indication that it actually is the place to be.
 
Google+ catching up and poised for a lead over Faceboook.
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Mariano Goluboff's profile photoJay Donaldson's profile photoJason T. Smith's profile photo
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So now it's 300,000,001 active users? By the way, my G+ feed has a lot more content than my FB feed. But it's different, G+ is more like twitter.
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Tim Wilson

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Slick details on how to get Test&Target to send data to Google Anlaytics (...or any platform)
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A recreation of my Super +#ACCELERATE pitch from Friday -- an excellent event created and hosted by +Web Analytics Demystified, Inc. .
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Awesome :-)
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Tim Wilson

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Hmmm... +bree olson added me to a circle. I had to Google her to figure out why the name was familiar. She only has 158 people in circles, and that includes +Chris Brogan and +Robert Scoble , in addition to me. What got me into this select group (I'm guessing "generic name" is the culprit -- seem to be a lot of Mike Andersons in her circles), and is it right to feel a little dirty based on the fact that I'm in one of her circles?
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Guys that could make my Gilligan's Island fantasy come true.
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Apparently, it's Monday...
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Yeah, Ubuntu would be a great solution, but that's going out into a whole different category and support-wise, you are up the creek in all likelihood (plus, I'm not sure what your networking situation is with work, but that's a potential consideration, too). There is a lot of software available for Linux in all flavors of OS, but you'll inevitably run into several things you'd like to have installed and are not going to want to reboot to use. Virtualization (available on many platforms) means you can access both OS's [or more] without restarting).

Also, it's worth pointing out that office on mac does not cause a mac to crash, it causes the software to crash. There's a big difference between a kernel/OS/machine issue and an application issue. Regardless, it's true that linux will be more stable on all fronts, but I can count on one hand the number of times I've had a Mac crash or become unresponsive in the last 5 years (although I can count on about 250,000 hands the number of times I've had software crash on it).

Yep +Tim Wilson I'll be in NYC, looking forward to it!

I'd probably recommend starting with MS Access or Filemaker pro, rather than dealing with a less user-friendly DB solution to start with. You'll get more functionality than Excel could ever handle (and speed on a factor of 100's X), but you won't have some of the BI stuff like you mentioned. If you need data visualization, that can always be brought back into excel or you can invest in BI as you see fit (I like Qlikview a lot). And you can import all of your current data very easily.

You might also want to check out Roambi for data vis. Although the formatting of data can be a total pain in the ass (made much easier when you use a db), it's gorgeous visualization software on iPhone and iPad that stakeholders just drool over.
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Have him in circles
753 people
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Melissa Dorko's profile photo

Tim Wilson

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These guys just keep cropping up -- not just for their fantastic model/mission/approach, but because they tap into the socialverse (my first awareness of was +Jason Thompson 's tu-tu fundraiser following his Analysis Exchange work with them.
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Oh, what I would give to see hourly stats for Google+ today to see the uptick with Twitter down.
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Thank you but I need more training. Joan Miller
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Handy set of pre-built dashboards to use as a starting point in Google Analytics.
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Co-worker just told me she doesn't like Google+ because "all these random people keep adding me to their circles. It's weirding me out." Er...people have been able to add you to Twitter lists and to follow you on Twitter from the get-go. Seems like some folk are still struggling to understand the Google+/circle paradigm.
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I think that has to do with how people have compared G+ to Facebook, so when people think of G+ followers as FB "friends" then it's unnerving having these random people add you. The thing to remember is that unless you make a post Public, then only those that you have in YOUR circles get to see it. Your followers don't see anything more about you than a random person who hasn't added you.
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Tim Wilson

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Suppose you were going to have a WAW with a certain #measure celebrity. Suppose he'd agreed to an "open Q&A" format. Suppose you expect 60-70 people who are historically a pretty engaged group. What clever technique(s) would you use to facilitate the discussion (internet connection and projector are available).
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+Tim Wilson I'm glad you asked me that question, since it reminds me of growing up on my Pappy's farm in [INSERT MIDWESTERN STATE HERE] where we spent our days raising livestock and poultry, the foundation of American agriculture. When it came to creating jobs, my Pappy was second to none, I tell you, second to none. The sheep needed shearing, the cows needed milking, and those hens made quite a mess, quite a mess indeed.

I hope that clarifies my position. Next question.
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(Driven by an email forwarded to me this morning...) Free Association Wednesdays for #measure! React to the statement/requirement: "every click should be tracked" (new microsite). Go!
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Not completely disagreeing. There are pockets of excellence and failure in any large organization. That's just distribution.

I know the Priceline, Hotwire, and Expedia's practices. They're fairly sophisticated - and it's where marketing science is most likely to wash with web analytics in an actionable way.

The quality of their executive teams are second to none. The quality of their directors are amazing. The quality of their analysts is spectacular.

Amazing companies.
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