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Apple and developers hunt for the 'killer app' for Apple Watch
http://www.fiercedeveloper.com/story/apple-and-developers-hunt-killer-app-apple-watch/2016-05-03?
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CleverTap and App Promo Announce Global Marketing Partnership to Help App Developers http://story.cd/AAEl_m via @PRWeb
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Marketers Struggle With Effective Mobile Ads @yahoo, @nielsen http://bit.ly/1ro94AT
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Facebook revenue jumps 51.9 percent as mobile ad sales surge http://finance.yahoo.com/news/facebook-revenue-jumps-51-9-201120432.html
Facebook Inc reported a better-than-expected 51.9 percent rise in quarterly revenue as its increasingly popular mobile app and push into live video continued to attract new advertisers and encouraged existing ...
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Mobile Devices and Apps Will Fuse More Tightly in Future: Gartner http://www.eweek.com/mobile/mobile-devices-and-apps-will-fuse-more-tightly-in-future-gartner.html
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Google Play Store and “over a million apps” could be headed to Chrome OS http://arstechnica.com/gadgets/2016/04/it-looks-like-the-google-play-store-is-headed-to-chrome-os/
Clues about Google Play integration appear in the source code and on users' devices.
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Instagram is adding video to its carousel ad format, a move that comes as Facebok prioritizes mobile.
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CleverTap and App Promo announce global app marketing partnership - See more at: http://app-promo.com/clevertap-and-app-promo-announce-global-app-marketing-partnership/#sthash.nESuB7Zd.dpuf
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The future of apps should be better apps http://tcrn.ch/1W1smJh via @techcrunch
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Google Play is now labelling which apps contain ads http://tcrn.ch/1N3gFPa via @techcrunch
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The Global Games Market Reaches $99.6 Billion in 2016, Mobile Generating 37% https://newzoo.com/insights/articles/global-games-market-reaches-99-6-billion-2016-mobile-generating-37/ 
Global games market revenues will reach $99.6 billion in 2016 with the mobile games market worth $37 billion. China alone will generate $24.4 billion.
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@Apppromo is #proud to be on the @appindexhq for Top App Store Optimization  Agencies 2016 - http://go.shr.lc/1XS23T8
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Marcelo Borges's profile photo
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Ramasamy Mohanraj's profile photo
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Helping You Succeed in the Business of Apps: Strategy, Marketing, Monetization & App Store Optimization
Introduction
With over 3 million applications in the app marketplace today, App publishers can no longer lean on the idea that "if they build it, they will come". We believe that a proper plan, a strong business model and a robust marketing strategy are necessary ingredients for any app to thrive in such a saturated and noisy ecosystem. Our services include: 1. STRATEGY • Ideation Workshops • Market Analysis • Competitor Analysis & Benchmarking • User Personas • Roadmap Creation • Commercialization Strategy • Product Strategy & Positioning • Marketing Strategy • Social Media Strategy 2. MARKETING • App Store Optimization • PR & Blogger Outreach • Media Buying and Management • Social Media Marketing • Search Engine Optimization • Contests & Promotions • Direct Email Marketing • Marketing Collateral & Branding • Campaign Analytics & Insights • Launch, Boost or Ongoing Custom Campaigns 3. MONETIZATION • Monetization Strategy • Business Modeling • Revenue Analysis & Projections • Pricing Comparisons • Mobile Advertising Optimization 4. APP STORE OPTIMIZATION • Rapid, Ready-To-Go Packages to Improve App Discovery & Salability • Launch and Live App Packages Available• App Name Suggestions • Category & Sub-category Recommendations • Icon & Screenshot Guidance• Search Engine Optimized Product Description