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@AppPromo"Top 10 Mobile App Marketing Agencies - Help to increase downloads" by @jjmodi04 https://www.linkedin.com/pulse/top-10-mobile-application-marketing-agencies-jigar-modi
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T-Mobile's plan to charge users for higher quality video seems to be working http://read.bi/2dbquvw via @sai
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Google (finally) launches cross-device retargeting http://mklnd.com/2d0J4dt via @marketingland
In a big change, Google enables cross-device remarketing for signed-in users.
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In an Industry First, Pokémon GO Hits $500M in 60 Days - App Annie https://www.appannie.com/insights/top-trending-apps/industry-first-pokemon-go-hits-500m/?
As the game marches on toward $1 billion, publishers wonder what the impact will be on the app ecosystem.
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Apple Makes Changes to News App http://on.wsj.com/2cXXue0 via @WSJ
Apple News will now allow publishers to sell subscriptions through the app, bringing back a major element of the old Apple Newsstand.
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Half of U.S. smartphone users download zero apps per month http://www.recode.net/2016/9/16/12933780/average-app-downloads-per-month-comscore?
Thirteen percent of smartphone owners account for more than 50 percent of all app downloads.
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Tech giants dominate the app charts, and Snapchat is a rare exception http://read.bi/2dhgI98 via @sai
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Houseparty, the new app from the Meerkat team, is going through some growing pains http://www.recode.net/2016/9/26/13055324/houseparty-meerkat-layoffs-new-office-hires?
The company recently closed its Tel Aviv office and laid off a small group of employees.
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Great news! The Fall version of the App Promo​ newsletter is now out! Enjoy the content and the savings!

http://us5.campaign-archive2.com/?u=24923f17504e52e61b76dd7d0&id=5b1cb01128&e=bf92e49854
Knowing When to Kill Your App. Although technology can seemingly live forever, knowing when to let your app set off in the sunset is an important part of the Application Lifecycle and is crucial to helping your app business save time and money in the long run. In this feature article, ...
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Smartphone Apps Crushing Mobile Web Time - eMarketer https://shar.es/1xvYHt via @eMarketer
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Join us in #toronto for #nexmedianow meeting exchange program @FergusHeywood @Nataliner @AppPromo Gary Yentin, #MLSE's Jonathan Carrigan join #nextmedia16 Meeting Exchange Prog!
http://nextmedianow.com/meeting-exchange/
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Google says its app ad business is booming, with a billion installs in the last four months http://www.recode.net/2016/9/14/12910650/google-app-ad-installs-3-billion?
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Helping You Succeed in the Business of Apps: Strategy, Marketing, Monetization & App Store Optimization
Introduction
With over 3 million applications in the app marketplace today, App publishers can no longer lean on the idea that "if they build it, they will come". We believe that a proper plan, a strong business model and a robust marketing strategy are necessary ingredients for any app to thrive in such a saturated and noisy ecosystem. Our services include: 1. STRATEGY • Ideation Workshops • Market Analysis • Competitor Analysis & Benchmarking • User Personas • Roadmap Creation • Commercialization Strategy • Product Strategy & Positioning • Marketing Strategy • Social Media Strategy 2. MARKETING • App Store Optimization • PR & Blogger Outreach • Media Buying and Management • Social Media Marketing • Search Engine Optimization • Contests & Promotions • Direct Email Marketing • Marketing Collateral & Branding • Campaign Analytics & Insights • Launch, Boost or Ongoing Custom Campaigns 3. MONETIZATION • Monetization Strategy • Business Modeling • Revenue Analysis & Projections • Pricing Comparisons • Mobile Advertising Optimization 4. APP STORE OPTIMIZATION • Rapid, Ready-To-Go Packages to Improve App Discovery & Salability • Launch and Live App Packages Available• App Name Suggestions • Category & Sub-category Recommendations • Icon & Screenshot Guidance• Search Engine Optimized Product Description 
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