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@AppPromo"Top 10 Mobile App Marketing Agencies - Help to increase downloads" by @jjmodi04 https://www.linkedin.com/pulse/top-10-mobile-application-marketing-agencies-jigar-modi
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Twitter has announced the launch of a new marketing campaign which will aim to r... http://telecoms.com/474422/twitter-doesnt-just-want-to-be-a-social-network/
Twitter has announced the launch of a new marketing campaign which will aim to re-educate users on why the platform is more than a social network or an online soapbox.
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Apple Watch shipments drop 55%, drag smartwatch market: IDC http://cnb.cx/29YJrAM
Smartwatch shipments declined for the first time this year — and they're sliding rapidly, especially for Apple, according to new data.
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Steve Ballmer was right. It really is "developers, developers, developers" in the smartphone world. There are countless platforms that could have succeeded in the mobile world but they all lacked one major element of the story. Applications. And Apple is winning the fight.
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The New 'Must Haves' for Mobile Apps to Succeed Today – http://firstround.com/review/the-new-must-haves-for-mobile-apps-to-succeed-today/
Sophie-Charlotte Moatti has built mobile products at one flagship name after another — including running notifications for Facebook. Here are her must haves for mobile apps.
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Facebook adds specific action-based bidding to its mobile app install ads http://venturebeat.com/2016/07/18/facebook-adds-specific-action-based-bidding-to-its-mobile-app-install-ads/ via @VentureBeat
Facebook has made enhancements to its mobile app install ads that it promises will help brands not only get people to download their app but will also encourage users to take a specific action within the app. Starting today, the social networking company is supporting App Event Optimization across Facebook, Instagram, and participants in its Audience Network.
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The average 'Pokémon GO' user persona is a 25-year-old, white woman with a college degree making about $90,000 a year, according to SurveyMonkey.
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Facebook Gets Strong Majority of World's Social Ad Spending - eMarketer https://shar.es/1Zfqgh via @eMarketer
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Apple security bug lets hackers nab your Mac and iPhone passwords with 1 text via @FortuneMagazine http://for.tn/29U5N6q
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Watch @AppPromo CEO speak on #AppRetentionTO. Video taken from the @CleverTap session in #Toronto on July 18, 2016.

https://youtu.be/3RNZWmbUKSE
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In 5 Short Years, LINE Goes From Messaging App to Platform - App Annie Content - App Annie https://www.appannie.com/insights/top-trending-apps/in-5-years-line-goes-from-messaging-app-to-platform/?
LINE Corporation, the company behind popular Japanese messaging app LINE, recently applied for what will be one of the world’s most anticipated — if not biggest — IPOs in 2016. For those in the tech industry, however, this comes as little surprise: LINE has hinted at an IPO twice before, and has shown explosive growth …
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Helping You Succeed in the Business of Apps: Strategy, Marketing, Monetization & App Store Optimization
Introduction
With over 3 million applications in the app marketplace today, App publishers can no longer lean on the idea that "if they build it, they will come". We believe that a proper plan, a strong business model and a robust marketing strategy are necessary ingredients for any app to thrive in such a saturated and noisy ecosystem. Our services include: 1. STRATEGY • Ideation Workshops • Market Analysis • Competitor Analysis & Benchmarking • User Personas • Roadmap Creation • Commercialization Strategy • Product Strategy & Positioning • Marketing Strategy • Social Media Strategy 2. MARKETING • App Store Optimization • PR & Blogger Outreach • Media Buying and Management • Social Media Marketing • Search Engine Optimization • Contests & Promotions • Direct Email Marketing • Marketing Collateral & Branding • Campaign Analytics & Insights • Launch, Boost or Ongoing Custom Campaigns 3. MONETIZATION • Monetization Strategy • Business Modeling • Revenue Analysis & Projections • Pricing Comparisons • Mobile Advertising Optimization 4. APP STORE OPTIMIZATION • Rapid, Ready-To-Go Packages to Improve App Discovery & Salability • Launch and Live App Packages Available• App Name Suggestions • Category & Sub-category Recommendations • Icon & Screenshot Guidance• Search Engine Optimized Product Description