Photo credit: AP Photo/Matt Dunham
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Food and drink manufacturers should visit schools to attract more young people into the industry rather than rely on recruiting the unemployed to fill the widening skills gap, according to the HR Forum.
, Google's Global Program Manager for Attribution helps advertisers improve conversion rates through better understanding of attribution and utilization of Google Analytics.
In this video, Neil discusses ways that companies can identify more actionable performance metrics and build stronger industry relationships while the market continues to evolve beyond last-click valuation.
- Food and Drink FederationDigital Manager, 2008 - present
- British Bankers' AssociationWeb Manager, 1999 - 2008
I adore all digital disciplines; web, tech, social media, usability, accessibility and SEO.
When time permits I create contemporary jewellery design and I absolutely love art.
I am Digital Manager at the Food and Drink Federation (FDF): http://www.fdf.org.uk.
Views are my own.