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Very interesting change to Apple's briefing style... except that it's the way they used to do it when Spindler and Amelio were CEO. I recall being called into private briefings on Apple's Internet and Networking strategies multiple times. Gruber's unspoken point is that everyone at Apple wanted to work this way except Jobs...
“We’re starting to do some things differently,” Phil Schiller said to me. We were sitting in a comfortable hotel suite in Manhattan just over a week ago. I’d been summoned a few days earlier by Apple PR with the offer of a private “product briefing”. I had no idea heading into the meeting what it was about. I had no idea how it would be conducted. This was new territory for me, and I think, for Apple. I knew it wasn’t about the iPad 3 — that wo...
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Hopefully this fixes some of my gripes with Lion.
Getting a 90s Apple Developer flashback, here :-).
Well, from my perspective, the 90s (up to the point that they wiped out all of our markets with OS X) were pretty good for Mac Internet developers. Not so much fun after that, however.
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